se_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:42:\"https://ma.tt/2020/02/livestream-tomorrow/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:662:\"<p>About eight of the speakers including myself <a href=\"https://livestream.w.org/\">are going to be doing a livestream tomorrow from 2 to 10 UTC, or what would be 9am to 5pm in Bangkok</a> where the inaugural WordCamp Asia was <a href=\"https://wordpress.org/news/2020/02/wordcamp-asia-cancelled-due-to-covid-19/\">supposed to happen</a> this weekend.</p>\n\n\n\n<p>We&#8217;d all much rather be in person, but I do think there is a silver lining in us learning how to do official WordPress livestream events that can be accessible to everyone all over the world, following in the footsteps awesome virtual events like <a href=\"https://wordsesh.com/\">WordSesh</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 21 Feb 2020 01:37:22 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"Matt\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:42;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:52:\"WordPress.org blog: Pop-Up Livestream on February 22\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:34:\"https://wordpress.org/news/?p=8377\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:68:\"https://wordpress.org/news/2020/02/pop-up-livestream-on-february-22/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2217:\"<p>As mentioned <a href=\"https://wordpress.org/news/2020/02/wordcamp-asia-cancelled-due-to-covid-19/\">in this post</a>, Matt will host a <a href=\"https://livestream.w.org/\">livestream on February 22</a> during Bangkok daylight hours. He opened an invitation to any speaker who was affected by the cancellation, and the livestream will include the following fine people: <a href=\"https://profiles.wordpress.org/gsayed786/\">Imran Sayed</a>, <a href=\"https://profiles.wordpress.org/saiftheboss7/\">Md Saif Hassan</a>, <a href=\"https://profiles.wordpress.org/mmuhsin/\">Muhammad Muhsin</a>, <a href=\"https://profiles.wordpress.org/niravmehta/\">Nirav Mehta</a>, <a href=\"https://profiles.wordpress.org/piccianeri/\">Piccia Neri</a>, <a href=\"https://profiles.wordpress.org/itpixelz/\">Umar Draz</a>, and <a href=\"https://profiles.wordpress.org/francina/\">Francesca Marano</a> as well as a Fireside Chat and Q&amp;A<strong> </strong>with <a href=\"https://profiles.wordpress.org/matt/\">Matt Mullenweg</a> &amp; <a href=\"https://www.linkedin.com/in/monishavaradan/\">Monisha Varadan</a>.</p>\n\n\n\n<div class=\"wp-block-buttons aligncenter\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-vivid-cyan-blue-background-color\" href=\"https://livestream.w.org/\" target=\"_blank\" rel=\"https://livestream.w.org/ noopener noreferrer\">Join the stream</a></div>\n</div>\n\n\n\n<p>This should be a great way to get to hear from some speakers who have yet to share their knowledge on a global stage. WordPress is enriched by a multitude of experiences and perspectives, and I hope you are as excited as I am to hear new voices from a part of the world that is frequently underrepresented in the WordPress open source project.&nbsp;</p>\n\n\n\n<p>Also exciting, <a href=\"https://2020.asia.wordcamp.org/2020/02/18/wordcamp-asia-2021/\">the WordCamp Asia team has announced that they’re aiming for January 2021</a>, so please mark your calendars now! This small but mighty team of trailblazing organizers has shown great resilience over the years they’ve spent, building toward this event. I am personally grateful for the hard work they’ve done and have yet to do, and can’t wait to thank them in Bangkok next year.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 20 Feb 2020 23:06:13 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:7:\"Josepha\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:43;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:26:\"WPTavern: Publishing Break\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:29:\"https://wptavern.com/?p=97350\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:97:\"https://wptavern.com/publishing-break?utm_source=rss&utm_medium=rss&utm_campaign=publishing-break\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1404:\"<p>The Tavern is taking a break for the week as both of its authors are out. We&rsquo;re happy about expanding families, and saying &ldquo;boo&rdquo; to the flu.</p>\n\n\n\n<p>In the meantime, here are some of my favorite WordPress-powered sites that I follow and learn from:</p>\n\n\n\n<ul><li><a href=\"https://tim.blog/\">Tim Ferriss is back to blogging and it&rsquo;s great</a>.</li><li><a href=\"https://seths.blog/\">Seth Godin never stopped blogging and stays great</a>.</li><li><a href=\"https://fs.blog/\">Farnam Street always expands my mind</a>. (Three nice .blog domains in a row!)</li><li><a href=\"https://heropress.com/\">HeroPress gives me energy to work through the hard problems in WordPress</a>.</li><li><a href=\"https://nav.al/\">Naval is thoughtful and provocative</a>.</li><li><a href=\"https://avc.com/\">Fred Wilson is one of the most successful early-stage investors, and still takes the time to blog almost every day</a>.</li><li><a href=\"https://laughingsquid.com/\">Laughing Squid collects the weirdest and most interesting stuff on the internet</a>.</li><li><a href=\"https://onbeing.org/\">Krista Tippett&rsquo;s On Being expands your soul</a>.</li></ul>\n\n\n\n<p>Finally, <a href=\"https://om.co/2020/01/16/podcast-interviewing-matt-mullenweg/\">the podcast I did with Om a few weeks ago covers some fun early internet trivia</a>. We&rsquo;ll be back to regularly scheduled programming next week!</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 20 Feb 2020 01:28:07 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Matt Mullenweg\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:44;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:40:\"WordPress.org blog: WordPress 5.4 Beta 2\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:34:\"https://wordpress.org/news/?p=8360\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"https://wordpress.org/news/2020/02/wordpress-5-4-beta-2/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:3351:\"<p>WordPress 5.4 Beta 2 is now available!</p>\n\n\n\n<p><strong>This software is still in development,</strong>&nbsp;so we don’t recommend running it on a production site. Consider setting up a test site to play with the new version.</p>\n\n\n\n<p>You can test WordPress 5.4 beta 2 in two ways:</p>\n\n\n\n<ul><li>Try the&nbsp;<a href=\"https://wordpress.org/plugins/wordpress-beta-tester/\">WordPress Beta Tester</a>&nbsp;plugin (choose the “bleeding edge nightlies” option)</li><li>Or&nbsp;<a href=\"https://wordpress.org/wordpress-5.4-beta2.zip\">download the beta here</a>&nbsp;(zip).</li></ul>\n\n\n\n<p>WordPress 5.4 is slated for release on&nbsp;<a href=\"https://make.wordpress.org/core/5-4/\">March 31, 2020</a>, and <strong>we need your help to get there</strong>!</p>\n\n\n\n<p>Thank you to all of the contributors that tested the <a href=\"https://wordpress.org/news/2020/02/wordpress-5-4-beta-1/\">beta 1</a> development release and provided feedback. Testing for bugs is an important part of polishing each release and a great way to contribute to WordPress.</p>\n\n\n\n<h2>Some highlights</h2>\n\n\n\n<p>Since <a href=\"https://wordpress.org/news/2020/02/wordpress-5-4-beta-1/\">beta 1</a>, <a href=\"https://core.trac.wordpress.org/query?status=closed&changetime=02%2F12%2F2020..&milestone=5.4&group=component&col=id&col=summary&col=owner&col=type&col=priority&col=component&col=version&order=priority\">27 bugs</a> have been fixed. Here is a summary of a few changes included in beta 2:</p>\n\n\n\n<ul><li>Block editor: Columns in the Block Library that have unassigned-width will now grow equally.</li><li>Block editor: The custom gradient picker now works in languages other than English.</li><li>Block editor: When choosing colors is not possible, the color formatter  no longer shows.</li><li>Privacy: The privacy request form fields have been adjusted to be more consistent on mobile.</li><li>Privacy: The notice offering help when editing the privacy policy page will no longer show at the top of All Pages in the admin area.</li><li>Site Health: The error codes for failed REST API tests now display correctly.</li></ul>\n\n\n\n<h2>Developer notes</h2>\n\n\n\n<p>WordPress 5.4 has lots of refinements to polish the developer experience. To keep up, subscribe to the&nbsp;<a href=\"https://make.wordpress.org/core/\">Make WordPress Core blog</a>&nbsp;and pay special attention to the&nbsp;<a href=\"https://make.wordpress.org/core/tag/5-4+dev-notes/\">developers’ notes</a>&nbsp;for updates on those and other changes that could affect your products.</p>\n\n\n\n<h2>How to Help</h2>\n\n\n\n<p>Do you speak a language other than English?&nbsp;<a href=\"https://translate.wordpress.org/projects/wp/dev/\">Help us translate WordPress into more than 100 languages</a>!</p>\n\n\n\n<p>If you think you’ve found a bug, you can post to the&nbsp;<a href=\"https://wordpress.org/support/forum/alphabeta/\">Alpha/Beta area</a>&nbsp;in the support forums. We’d love to hear from you! </p>\n\n\n\n<p>If you’re comfortable writing a reproducible bug report, <a href=\"https://core.trac.wordpress.org/newticket\">file one on WordPress Trac</a>, where you can also find a list of <a href=\"https://core.trac.wordpress.org/tickets/major\">known bugs</a>.</p>\n\n\n\n<p><em>UPDATE &#8211; 20 Feb, 2020: This post was originally misattributed to Francesca Marano. The proper authorship has been corrected.</em></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 18 Feb 2020 21:50:41 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"David Baumwald\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:45;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:52:\"WordPress.org blog: People of WordPress: Kori Ashton\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:34:\"https://wordpress.org/news/?p=8348\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:67:\"https://wordpress.org/news/2020/02/people-of-wordpress-kori-ashton/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:9806:\"<p><em>You’ve probably heard that WordPress is open-source software, and may know that it’s created and run by volunteers. WordPress enthusiasts share many examples of how WordPress changed people’s lives for the better. This monthly series shares some of those lesser-known, amazing stories.</em></p>\n\n\n\n<h2><strong>The beginning</strong></h2>\n\n\n\n<img src=\"https://i2.wp.com/wordpress.org/news/files/2020/02/kori-ashton.jpg?w=632&ssl=1\" alt=\"\" class=\"wp-image-8349\" />Kori Ashton\n\n\n\n<p>In 1998, Kori created her very first HTML website. Her dad was creating websites for a living at the time. She needed a website for her band because she wanted to be a rockstar. Under his training, and with a little bit of self-teaching, she learned how to build a website.</p>\n\n\n\n<p>She had been aware of WordPress since 2005, and, in 2008 a client specifically hired her as a freelancer to develop a WordPress website. Kori went straight to Google and taught herself how to build a WordPress website over a single weekend. She really enjoyed the experience of working with WordPress.</p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p><em>My mind was absolutely blown when I saw the drag and drop options inside of menus to create dropdowns and a form builder.&nbsp;</em></p><cite>Kori Ashton</cite></blockquote>\n\n\n\n<p>She suggested to her dad that WordPress could be a solution for their customers who wanted to be able to access their own websites. Previously, they had found this was not as easy for clients unless they had specific software and knew how to code. So, Kori and her dad worked to learn WordPress over the next few years.&nbsp;</p>\n\n\n\n<p>Then in 2012, Kori and her parents launched their new business, WebTegrity, in San Antonio, Texas, US. It started out small: just Kori and her parents. Soon, they started subcontracting design work and quickly continued to grow their team.</p>\n\n\n\n<h2><strong>Going big time</strong></h2>\n\n\n\n<p>Even though the business was in a saturated industry in San Antonio &#8212; over 700 freelancers and agencies were providing similar services &#8212;  Kori and her parents were able to sell their company five years later, with a multi-million dollar valuation. There were a few choices they made early on that led to that success.</p>\n\n\n\n<h3><strong>1. They picked a niche: WordPress specialists&nbsp;</strong></h3>\n\n\n\n<p>At the time, there were no WordPress-specific agencies in San Antonio. They emphasized the fact that WordPress was the only CMS their company would use. Prospective clients looking for a different type of CMS solution were not the right fit for their business. They also offered on-site, WordPress training and weekend workshops that were open to anyone (including other agencies) as one of their revenue streams. They soon were established as a city-wide WordPress authority.</p>\n\n\n\n<h3><strong>2. They cultivated a culture</strong></h3>\n\n\n\n<p>Kori wanted a great culture and environment in her company and to make that happen, she needed to hire the right people. She believes you must be careful about who you bring into the culture of your business, but particularly when hiring leaders into that community. You can’t teach passion so you’ve got to find people that are excited about what you do. You also need to look for integrity, creativity, a love for solving problems, and an eagerness to keep getting better.&nbsp;</p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p><em>You can teach code all day long, but be sure to find people with the right hearts to join your community and then train them up the right way. This way you will grow your culture in a healthy way.</em></p><cite>Kori Ashton</cite></blockquote>\n\n\n\n<img src=\"https://i0.wp.com/wordpress.org/news/files/2020/02/kori-ashton-2.png?w=632&ssl=1\" alt=\"\" class=\"wp-image-8350\" />Kori and her two sons\n\n\n\n<h3><strong>3. They learned how to build sustainable revenue streams</strong></h3>\n\n\n\n<p>Like many other web development agencies, WebTegrity started out with the “one-time fee and you’re done” business model. This business model is known for unpredictable revenue streams. Hearing about recurring revenue business models at WordCamp Austin was a lightbulb moment for Kori. She started drafting a more sustainable business model on the way back home.&nbsp;</p>\n\n\n\n<p>Support packages were key to their new business plan. Clients needed ongoing support. They decided to include at least 12 months of post-launch support into their web development projects. This doubled their revenue in one year and allowed them to even out their revenue streams.</p>\n\n\n\n<h3><strong>4. They knew the importance of reputation</strong></h3>\n\n\n\n<p>Kori believes that every client, whether they have a $5,000 or a $50,000 budget, should get the same type of boutique-style, white glove, concierge relationship.</p>\n\n\n\n<p>Every single project results in the absolute best solution for a client&#8217;s needs. In addition to that, offering training helped boost their reputation. Explaining the lingo of the web development and SEO fields and showing the processes used, added transparency. It helped set and meet expectations and it built trust.&nbsp;</p>\n\n\n\n<h3><strong>5. They proactively gave back to the community</strong></h3>\n\n\n\n<p>Kori heard Matt Mullenweg speak about <a href=\"https://wordpress.org/five-for-the-future/\">Five For The Future</a> at WordCamp US. He encouraged people in the audience who make a living using WordPress, to find ways to give back 5% of their time to building the WordPress software and community. Matt talked about how firms and individuals could give back to the community. He suggested, for instance to:</p>\n\n\n\n<ul><li>start a WordPress Meetup group</li><li>present at a Meetup event&nbsp;</li><li>facilitate a Meetup group where maybe you’re just the organizer and you never have to speak because you’re not a fan of speaking</li><li>help organize a WordCamp</li><li>volunteer at a WordCamp</li><li>write a tutorial and tell people how to do WordPress related things&nbsp;</li><li>run a workshop</li><li>make a video</li></ul>\n\n\n\n<img src=\"https://i1.wp.com/wordpress.org/news/files/2020/02/kori-ashton-3.jpg?fit=632%2C422&ssl=1\" alt=\"\" class=\"wp-image-8351\" />If you&#8217;re making an income using WordPress, consider giving 5% of your time back to building the software and/or the community.\n\n\n\n<p>This gave Kori another light bulb moment. She could make videos to give back. So her way to give back to the WordPress community is her <a href=\"https://www.youtube.com/user/webtegrity\">YouTube channel</a>.</p>\n\n\n\n<p>Every Wednesday, she published a video on how to improve your online marketing. This made a huge impact, both inside the WordPress community, but also in her own business.</p>\n\n\n\n<h2><strong>Understanding</strong></h2>\n\n\n\n<p>So, in summary, how did Kori and her family turn their business into a multi-million dollar buyout in just five years?&nbsp;</p>\n\n\n\n<p>Ultimately, it was about understanding that you have to build value. About keeping an exit strategy in mind while building your business. For instance when naming your company. Will it stand alone? Could it turn into a brand that you could sell as an independent entity?</p>\n\n\n\n<ul><li>Think about revenue streams and watch sales margins.</li><li>Be sure to include healthy margins.&nbsp;</li><li>Don’t hire until you have no further option.</li><li>Make sure to structure your offerings in such a way that you’re actually recouping your value.&nbsp;</li><li>Understand entrepreneurship, watch Shark Tank, read more tutorials, watch more videos.</li><li>Get involved in the WordPress community. Get to know its core leaders, the speakers that travel around to all the WordCamps. Start following them on Twitter and try to understand what they’re sharing.&nbsp;</li></ul>\n\n\n\n<p>In the end, the fact that Kori was so active in the San Antonio community helped enable the sale.</p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p><em>We just kept hammering on the fact that we were the go-to place here in San Antonio for WordPress. We kept training, we kept doing free opportunities, going out and speaking at different events, and people kept seeing us. We kept showing up, kept giving back and kept establishing ourselves as the authority.</em></p><cite>Kori Ashton</cite></blockquote>\n\n\n\n<h2><strong>Contributors</strong></h2>\n\n\n\n<p>Alison Rothwell (<a href=\"https://profiles.wordpress.org/wpfiddlybits/\">@wpfiddlybits</a>), Yvette Sonneveld (<a href=\"https://profiles.wordpress.org/yvettesonneveld/\">@yvettesonneveld</a>), Abha Thakor (<a href=\"https://profiles.wordpress.org/webcommsat/\">@webcommsat</a>),&nbsp; Josepha Haden (<a href=\"https://profiles.wordpress.org/chanthaboune/\">@chanthaboune</a>), Topher DeRosia (<a href=\"https://profiles.wordpress.org/topher1kenobe/\">@topher1kenobe</a>).</p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container\">\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\">\n<img src=\"https://i2.wp.com/wordpress.org/news/files/2019/07/heropress_large_white_logo.jpg?resize=632%2C474&ssl=1\" alt=\"\" class=\"wp-image-7025\" />\n</div>\n\n\n\n<div class=\"wp-block-column\">\n<p><em>This post is based on an <a href=\"https://heropress.com/essays/build-company-wordpress/\">article originally published on HeroPress.com</a>, a community initiative created by </em><a href=\"https://profiles.wordpress.org/topher1kenobe/\"><em>Topher DeRosia</em></a><em>. HeroPress highlights people in the WordPress community who have overcome barriers and whose stories would otherwise go unheard.Meet more WordPress community members over at </em><a href=\"https://heropress.com/\"><em>HeroPress.com</em></a><em>!</em></p>\n</div>\n</div>\n</div></div>\n</div></div>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 14 Feb 2020 21:12:53 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:16:\"Yvette Sonneveld\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:46;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:79:\"WPTavern: WooCommerce Partners With Square to Expand Services for CBD Merchants\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:29:\"https://wptavern.com/?p=97197\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:203:\"https://wptavern.com/woocommerce-partners-with-square-to-expand-services-for-cbd-merchants?utm_source=rss&utm_medium=rss&utm_campaign=woocommerce-partners-with-square-to-expand-services-for-cbd-merchants\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:5047:\"<img />\n\n\n\n<p class=\"has-drop-cap\">WooCommerce, the open-source eCommerce platform developed and supported by Automattic, <a href=\"https://woocommerce.com/sell-cbd-online/\">announced a partnership</a> with Square payment solutions yesterday.  The partnership expands services for merchants who are selling CBD products online.  While it is a small step toward making it easier to sell CBD products, there are still many restrictions and pitfalls that merchants must overcome.</p>\n\n\n\n<p>Cannabidiol, known as CBD, was removed from the U.S. federal list of controlled substances in December 2018.  It is one of 100s of identified cannabinoids in cannabis plants and does not have the psychoactive effects of THC.  The Farm Bill (<a href=\"https://www.congress.gov/bill/115th-congress/house-bill/2/text\">Agriculture Improvement Act of 2018</a>) removed some restrictions and provided a regulated path for farmers and merchants to sell CBD-based products.</p>\n\n\n\n<p>CBD exists in a legal gray area in some jurisdictions in the U.S.  State and local laws may still ban selling CBD and other substances (<em>for example, I live in Alabama where we have some &ldquo;dry&rdquo; counties where selling alcohol is illegal</em>).  Therefore, merchants need to be aware that there are legal issues to consider, despite it being legal at the federal level.  They should always check their local laws.</p>\n\n\n\n<p>Other hurdles include finding a payment processor, web host, shipping company, and bank that don&rsquo;t have internal policies that forbid CBD products or at least working within any guidelines they do have.  WooCommerce&rsquo;s partnership with Square may help U.S. merchants at least tackle the payment processor part of the equation.</p>\n\n\n\n<p>&ldquo;WooCommerce is proud to offer CBD merchants secure, efficient services that enable business owners to focus on improving consumers&rsquo; lives,&rdquo; says Paul Maiorana, General Manager of WooCommerce.</p>\n\n\n\n<p>By using Square, U.S. merchants can also use other Automattic services such as Jetpack for backups and malware scanning, <a href=\"https://woocommerce.com/products/shipping/\">WooCommerce Shipping</a> for printing labels, and <a href=\"https://woocommerce.com/products/tax/\">WooCommerce Tax</a> for automatically calculating sales tax at checkout.</p>\n\n\n\n<p>&ldquo;Because it&rsquo;s still a highly-regulated substance, CBD products sold online require adherence to a special set of rules,&rdquo; wrote Lynn Jatania in a <a href=\"https://woocommerce.com/posts/how-to-sell-cbd-online\">how-to post for WooCommerce merchants</a>.  In the post, she describes steps sellers must follow and issues they may encounter.</p>\n\n\n\n<h2>Restrictions on Automattic-Hosted or Connected Stores</h2>\n\n\n\n<p>The version of the WooCommerce software available through WordPress.com or WooCommerce.com forbids the sale of CBD products because it is hosted by Automattic.  Merchants must use the WooCommerce plugin from WordPress.org and run their stores on a third-party host that allows selling CBD products.</p>\n\n\n\n<p>The WordPress.com <a href=\"https://en.support.wordpress.com/store-guidelines/\">store guidelines</a> state:</p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>For example, you may not sell (or facilitate the sale of) any of the following in (or through) your store:&hellip;Controlled and highly-regulated substances (including alcohol, marijuana, cannabidiol or CBD, and other cannabis-derived products)</p></blockquote>\n\n\n\n<p>Self-hosted WooCommerce stores also have restrictions if they wish to connect their stores to any of Automattic&rsquo;s services.  This became a <a href=\"https://wptavern.com/woocommerce-com-clarifies-its-policy-on-selling-cbd-products\">source of confusion in June 2019</a>, when a self-hosted WooCommerce merchant was informed they could not connect to WordPress.com via Jetpack while selling CBD products.  The WooCommerce team updated its guidelines to better clarify what is allowed when using Automattic&rsquo;s services.</p>\n\n\n\n<p>The policy is nearly the same today.  However, the partnership with Square loosens the rules to a degree.  Currently, only U.S. stores are allowed to sell CBD products while connected to WordPress.com.  They are also required to use Square for payment processing.</p>\n\n\n\n<p>From the <a href=\"https://docs.woocommerce.com/document/woocommerce-cbd/\">WooCommerce Guidelines for CBD and Other Hemp-Derived Products</a>:</p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>Square has a vetting process for stores selling CBD and other hemp-derived products, so we currently require Square as the payment provider if you&rsquo;d like to connect your store to Jetpack, WooCommerce Tax, and WooCommerce Shipping. We may approve additional payment providers in the future.</p></blockquote>\n\n\n\n<p>Using Square is not as simple as signing up.  To sell CBD products, merchants must go through an application process to make sure they are selling CBD products with approval.  The industry is heavily regulated, so this process may take some time.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 14 Feb 2020 19:38:14 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Justin Tadlock\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:47;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:61:\"WPTavern: WordPress 5.4 Beta 1 Ready for Testing and Feedback\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:29:\"https://wptavern.com/?p=97193\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:167:\"https://wptavern.com/wordpress-5-4-beta-1-ready-for-testing-and-feedback?utm_source=rss&utm_medium=rss&utm_campaign=wordpress-5-4-beta-1-ready-for-testing-and-feedback\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:7216:\"<p>Release coordinator Francesca Marano announced the <a href=\"https://wordpress.org/news/2020/02/wordpress-5-4-beta-1/\">release of WordPress 5.4 Beta 1</a> on February 11.  Most of the work has centered on the block editor.  However, at the moment, contributors have closed another <a href=\"https://core.trac.wordpress.org/query?status=closed&milestone=5.4&group=component&max=500&col=id&col=summary&col=owner&col=type&col=priority&col=component&col=version&order=priority\">258 tickets for the 5.4 milestone</a>.</p>\n\n\n\n<p>A second beta release is scheduled for February 18, according to the <a href=\"https://make.wordpress.org/core/5-4/\">5.4 release schedule</a>, along with follow-up betas and release candidates in the following weeks.  The final release of WordPress 5.4 is slated for March 31.</p>\n\n\n\n<p>At this point in the development cycle, WordPress 5.4 is in a feature freeze, which means no new enhancements or feature requests will be considered.  Only bug fixes and inline documentation are planned for the remainder of the cycle.</p>\n\n\n\n<p>Developers should follow the <a href=\"https://make.wordpress.org/core/handbook/testing/beta-testing/\">beta testing handbook page</a> to test their plugins and themes.  Users who want to try out the upcoming release can do so via the <a href=\"https://wordpress.org/plugins/wordpress-beta-tester/\">WordPress Beta Tester plugin</a>.</p>\n\n\n\n<h2>Block Editor Changes</h2>\n\n\n\n<img />New welcome modal for the block editor.\n\n\n\n<p>WordPress 5.4 will comprise of 10 major releases of the Gutenberg plugin, which is the development project behind the block editor.  The oldest update, version 6.6, was released on October 2.  The latest update, version 7.5, landed on February 12.</p>\n\n\n\n<p>For end-users who are still using the classic editor, version 5.4 is an opportunity to see if the block editor has improved enough to use.  While it may not be ready for everyone, the user experience continues to get better with each release.</p>\n\n\n\n<p>The block editor will feel much improved to users who have not yet tested the new features within the Gutenberg plugin.  There is a welcome modal to introduce end-users to the block editor, which probably should have been added in WordPress 5.0 when the block editor landed.  This update will also feature two new blocks:  a social links block and a buttons group block.</p>\n\n\n\n<p>The new navigation block will not land in WordPress 5.4.  &ldquo;The Navigation block is usable right now,&rdquo; said Mark Uraine in a <a href=\"https://make.wordpress.org/core/2020/02/07/navigation-block-exclusion-from-wp-5-4/\">post explaining the decision</a>.  &ldquo;But we don&rsquo;t think it&rsquo;s useful yet &ndash; at least not until it has an intuitive place to live.&rdquo;  The goal is for it to be available to users in the context of adding it to the header, footer, or sidebar rather than post content.  It will make more sense for it to land in an update that branches the block system outside of the content area.</p>\n\n\n\n<p>Several blocks now have extra text and background color settings, including gradient backgrounds.  Users can set the image size for galleries, drag and drop a featured image, and change the title attribute for the image block.  Multi-block selection is much improved along with numerous other user experience and accessibility improvements.</p>\n\n\n\n<p>The following is, mostly, our coverage of each major Gutenberg release, dating back to version 6.6, along with a few links to the release announcements for versions we did not cover:</p>\n\n\n\n<ul><li><a href=\"https://make.wordpress.org/core/2019/10/02/whats-new-in-gutenberg-2-october/\">Gutenberg 6.6 on Make Core Blog</a></li><li><a href=\"https://wptavern.com/gutenberg-6-7-introduces-storybook-and-gradient-backgrounds\">Gutenberg 6.7 Introduces Storybook and Gradient Backgrounds</a></li><li><a href=\"https://make.wordpress.org/core/2019/10/30/whats-new-in-gutenberg-30-october/\">Gutenberg 6.8 on Make Core Blog</a></li><li><a href=\"https://wptavern.com/gutenberg-6-9-introduces-image-titles-block-patterns-and-new-theme-features\">Gutenberg 6.9 Introduces Image Titles, Block Patterns, and New Theme Features</a></li><li><a href=\"https://wptavern.com/gutenberg-7-0-launches-stable-navigation-block-post-blocks-and-template-parts\">Gutenberg 7.0 Launches Stable Navigation Block, Post Blocks, and Template Parts</a></li><li><a href=\"https://wptavern.com/gutenberg-7-1-includes-welcome-modal-improves-multi-block-selection-and-adds-drag-and-drop-featured-images\">Gutenberg 7.1 Includes Welcome Modal, Improves Multi-Block Selection, and Adds Drag-and-Drop Featured Images</a></li><li><a href=\"https://wptavern.com/gutenberg-7-2-adds-long-awaited-multi-button-block-and-gallery-image-size-option\">Gutenberg 7.2 Adds Long-Awaited Multi-Button Block and Gallery Image Size Option</a></li><li><a href=\"https://wptavern.com/gutenberg-7-3-brings-navigation-block-colors-block-collections-api-and-dynamic-post-blocks\">Gutenberg 7.3 Brings Navigation Block Colors, Block Collections API, and Dynamic Post Blocks</a></li><li><a href=\"https://wptavern.com/gutenberg-7-4-adds-new-color-controls-link-ui-and-block-scaffolding-for-developers\">Gutenberg 7.4 Adds New Color Controls, Link UI, and Block Scaffolding for Developers</a></li><li><a href=\"https://make.wordpress.org/core/2020/02/12/whats-new-in-gutenberg-12-february/\">Gutenberg 7.5 on Make Core Blog</a></li></ul>\n\n\n\n<h2>Important Developer Changes</h2>\n\n\n\n<p>Developers should begin testing their plugins and themes to make sure there are no breaking changes with the 5.4 beta release.  Most changes will be with the block editor.  However, there are some noteworthy updates to other areas of WordPress.</p>\n\n\n\n<p>The <code>get_calendar()</code> function and anything that uses it, such as the calendar widget, have a <a href=\"https://make.wordpress.org/core/2020/02/12/changes-related-to-calendar-widget-markup-in-wordpress-5-4/\">breaking HTML change</a>.  The previous and next month links have been moved below the <code>&lt;table&gt;</code> element and within a new <code>&lt;nav&gt;</code> element.  This may potentially break calendar designs for theme authors.</p>\n\n\n\n<p>A new <code>apply_shortcodes()</code> function was added as an alias for <code>do_shortcode()</code>.  The purpose of the function was to distinguish between <code>do_*</code> functions, which imply an action, and <code>apply_*</code> functions, which imply a filter or something that should return a value.  It is purely a semantic change.  It would be nice to see further cleanup of the function-naming mess that represents much of WordPress&rsquo; core code.  With 16 years of technical debt, it could use an overhaul.  Perhaps the acceptance of this <a href=\"https://core.trac.wordpress.org/ticket/37422\">four-year-old ticket</a> on a simple shortcode function can start a trend.</p>\n\n\n\n<p>Like plugins, themes can now set <a href=\"https://core.trac.wordpress.org/ticket/44592\">minimum version support</a>.  By using the <code>Requires at least</code> and <code>Requires PHP</code> headers in a theme&rsquo;s <code>style.css</code> file, theme authors can set the minimum WordPress version and PHP version, respectively.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 13 Feb 2020 17:19:17 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Justin Tadlock\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:48;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:60:\"WPTavern: WordCamp Asia 2020 Canceled Over COVID-19 Concerns\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:29:\"https://wptavern.com/?p=97179\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:165:\"https://wptavern.com/wordcamp-asia-2020-canceled-over-covid-19-concerns?utm_source=rss&utm_medium=rss&utm_campaign=wordcamp-asia-2020-canceled-over-covid-19-concerns\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:6893:\"<p>Matt Mullenweg announced this morning that he made the call to <a href=\"https://wordpress.org/news/2020/02/wordcamp-asia-cancelled-due-to-covid-19/\">cancel the first WordCamp Asia</a> amid concerns surrounding <a href=\"https://www.who.int/dg/speeches/detail/who-director-general-s-remarks-at-the-media-briefing-on-2019-ncov-on-11-february-2020\">COVID-19</a>, the recent coronavirus strain with over 42,000 reported cases.  The virus has caused over 1,000 deaths to date.  WordCamp Asia was scheduled to run from February 21-23 in Bangkok, Thailand.</p>\n\n\n\n<p>&ldquo;I&rsquo;ve arrived at the difficult decision to cancel the inaugural WordCamp Asia event,&rdquo; wrote Mullenweg.  &ldquo;The excitement and anticipation around this event have been huge, but there are too many unknowns around the health issues unfolding right now in the region to explicitly encourage a large public gathering bringing together over 1,300 people from around the world.&rdquo;</p>\n\n\n\n<p>Mullenweg expressed a desire to explore an online event, possibly live-streaming some of the sessions.  However, WordCamp Asia organizers said they will not be able to organize one.  &ldquo;We believe our efforts are now best focused on making the best arrangements necessary to assist all affected participants,&rdquo; said Naoko Takano, the global lead of WordCamp Asia 2020.</p>\n\n\n\n<p>&ldquo;I greatly appreciate the work everyone &mdash; from organizers to attendees,  speakers to sponsors &mdash; put into making this a big success,&rdquo; said Mullenweg.  &ldquo;So many people have come together to create an event to inspire and connect WordPressers, and I am confident that this passion will carry through into the event next year. Our thoughts are with everyone affected by the virus so far, and we sincerely hope that everything is resolved quickly so that this precaution looks unnecessary in hindsight.&rdquo;</p>\n\n\n\n<p>Some attendees have already made the trip to Bangkok.  Others have purchased non-refundable flights.  The WordCamp Asia team will refund all event tickets and will provide a free ticket to next year&rsquo;s event.  Organizers, speakers, attendees, and sponsors should all <a href=\"https://2020.asia.wordcamp.org/2020/02/12/cancellation/\">read WordCamp Asia&rsquo;s cancellation post</a> for details on any next steps they may need to take.</p>\n\n\n\n<p>&ldquo;While we regret that we will not see you in Bangkok this time, we hope you understand that the organising team is standing by this decision to ensure the safety of all WordCamp attendees,&rdquo; wrote Takano.</p>\n\n\n\n<p>There are no details on when the event will be rescheduled.  The team said they hope to hold it in early 2021 and will make an announcement as soon as possible.</p>\n\n\n\n<p>Several people expressed their disappointment with the news in the comments on the WordCamp Asia cancellation post, but it better to err on the side of caution with such a large event.  The first priority is the safety of all attendees.  It was no doubt a difficult decision for all parties involved.</p>\n\n\n\n<p>Some of the attendees with non-refundable tickets and those already in the region talked about meeting up in the <a href=\"https://2020.asia.wordcamp.org/2020/02/12/cancellation/#comment-938\">announcement&rsquo;s comments</a>.  This could be a nice alternative to at least network with others.</p>\n\n\n\n<p><strong>Update:</strong>  There is an unofficial <a href=\"https://www.meetup.com/WordCamp-Asia-Meetup/\">WordCamp Asia Meetup</a> currently being set up.  Also, follow the <a href=\"https://wordpress.slack.com/archives/CLAFGCLBG\">#wcasia WordPress Slack channel</a> for discussion.</p>\n\n\n\n<h2>WordCamp Europe Sends Open Letter of Unity</h2>\n\n\n\n<p>In a letter from WordCamp Europe, another regional camp,  past and present organizers <a href=\"https://2020.europe.wordcamp.org/2020/02/12/sending-love-to-wordcamp-asia/\">reached out to the WordCamp Asia team</a>.</p>\n\n\n\n<p>&ldquo;We woke up this morning to the sad news that WordCamp Asia has been canceled,&rdquo; the team wrote.  &ldquo;We can only imagine what a heart-wrenching and difficult decision this must have been, and how much pain it must be causing you to see something you have poured your hearts and souls into just disappear into thin air.&rdquo;</p>\n\n\n\n<p>Putting together a large, regional WordCamp is a tremendous undertaking that takes 100s of volunteer hours.  Events such as these can take a full year of planning and organizing.</p>\n\n\n\n<p>&ldquo;We know how hard it can be to come together across cultures and countries, but that in the end it is worth it because you are one team working together,&rdquo; wrote the organizers.  &ldquo;You are creating a flagship event and you know that it will bring joy to so many people and that every one of you has been waiting for the day of the event, and for that not to happen despite all of that work and care must be devastating.&rdquo;</p>\n\n\n\n<h2>Wordfence to Aid With Lost Fees</h2>\n\n\n\n<p>Mark Maunder, Wordfence Founder and CEO, announced on the Wordfence blog that his company is <a href=\"https://www.wordfence.com/blog/2020/02/wordcamp-asia-cancellation-fee-assistance-package-from-wordfence/\">creating a $10,000 fund</a> to help attendees with hotel and airline change fees.  The company will provide up to $200 in assistance per person, which will be served on a first-come-first-served basis.  Maunder stressed that people should try to recoup any losses they can by following the advice on the WordCamp Asia cancellation post first.  This will allow them to help as many people as possible.</p>\n\n\n\n<p>&ldquo;Cancelling WC Asia 10 days before it commences is a brutally tough call,&rdquo; he wrote.  &ldquo;I&rsquo;ve had the organizers in my thoughts for the past few days knowing, via backchannels, that they&rsquo;re agonizing over this. This is the right call.&rdquo;</p>\n\n\n\n<p>The aid is available to all WordCamp Asia organizers, speakers, and attendees while there are still funds available.  Those in need of assistance can find more information on the <a href=\"https://www.wordfence.com/blog/2020/02/wordcamp-asia-cancellation-fee-assistance-package-from-wordfence/\">fund&rsquo;s announcement post</a>.</p>\n\n\n\n<p><strong>Update &ndash; February 12:</strong> Wordfence exceeded their $10,000 fund with 94 applicants. GoDaddy Pro stepped in to add an additional $10,000 to the fund, according to a <a href=\"https://twitter.com/mmaunder/status/1227698625859420163\">tweet by Maunder</a>.</p>\n\n\n\n<p><strong>Update &ndash; February 13:</strong> <a href=\"https://twitter.com/mmaunder/status/1227918513525919777\">Yoast added $10,000</a>, bringing the total to $30,000. At the moment, no additional funding is needed because requests are slowing. If needed, Maunder said he would <a href=\"https://twitter.com/mmaunder/status/1227925429123678209\">reach out to others</a> who have made offers to help.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 12 Feb 2020 16:26:56 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Justin Tadlock\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:49;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:59:\"WordPress.org blog: WordCamp Asia Cancelled Due to COVID-19\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:34:\"https://wordpress.org/news/?p=8344\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:75:\"https://wordpress.org/news/2020/02/wordcamp-asia-cancelled-due-to-covid-19/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1265:\"<p>I&#8217;ve arrived at the difficult decision to cancel the inaugural WordCamp Asia event, which was planned to take place in Bangkok on February 21st. The excitement and anticipation around this event have been huge, but there are too many unknowns around the health issues unfolding right now in the region to explicitly encourage a large public gathering bringing together over 1,300 people from around the world.</p>\n\n\n\n<p>We’re going to explore if speakers — including myself — can do our sessions with the same content and at the same time that was originally planned, just online instead of in-person so we can achieve our goal of bringing the pan-Asian community closer together without putting anyone&#8217;s health at additional risk.</p>\n\n\n\n<p>Regardless, I greatly appreciate the work everyone — from organizers to attendees,&nbsp; speakers to sponsors — put into making this a big success. So many people have come together to create an event to inspire and connect WordPressers, and I am confident that this passion will carry through into the event next year. Our thoughts are with everyone affected by the virus so far, and we sincerely hope that everything is resolved quickly so that this precaution looks unnecessary in hindsight.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 12 Feb 2020 04:23:12 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Matt Mullenweg\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}}}}}}}}}}}}s:4:\"type\";i:128;s:7:\"headers\";O:42:\"Requests_Utility_CaseInsensitiveDictionary\":1:{s:7:\"\0*\0data\";a:8:{s:6:\"server\";s:5:\"nginx\";s:4:\"date\";s:29:\"Wed, 25 Mar 2020 16:38:57 GMT\";s:12:\"content-type\";s:8:\"text/xml\";s:4:\"vary\";s:15:\"Accept-Encoding\";s:13:\"last-modified\";s:29:\"Wed, 25 Mar 2020 16:30:08 GMT\";s:15:\"x-frame-options\";s:10:\"SAMEORIGIN\";s:4:\"x-nc\";s:9:\"HIT ord 1\";s:16:\"content-encoding\";s:4:\"gzip\";}}s:5:\"build\";s:14:\"20130911133210\";}','no');
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style=\"width: 100%!important;\"></a></p><p style=\"padding: 0 26px !important; margin: 0 !important;\">No matter what you do for a living, there is a big chance that you are running a website dedicated to your business. After all, the number of websites keeps growing steadily as there are now more than 1.7 billion sites on the Internet. 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After all, the number of websites keeps growing steadily as there are now more than <span style=\"color: #0000ff;\"><u><a href=\"https://www.internetlivestats.com/\">1.7 billion</a></u></span> sites on the Internet.</p>\n\n\n\n<span id=\"more-577771\"></span>\n\n\n\n<p>Now, every website runs on a content management system (CMS) and WordPress is by far the most popular choice among webmasters of all levels of knowledge and skills. A report reveals that WordPress powers <span style=\"color: #0000ff;\"><u><a href=\"https://kinsta.com/blog/wordpress-statistics/\">34% of all websites</a></u></span> on the Internet, but the platform’s market share goes as high as 60%.</p>\n\n\n\n<p>Users love WordPress because it’s simple and easy to figure out, but they still need to know a few basics in order to keep their sites running smoothly and efficiently. In this post, we will show you nine WordPress performance tips that are suitable for everyday users. 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This is why I recommend you to pick a well-known provider such as Page.ly, WP Engine, or Bluehost.”</p>\n\n\n\n<h3>Pick a Good Theme</h3>\n\n\n\n<p>A <span style=\"color: #0000ff;\"><u><a href=\"https://www.wpbeginner.com/glossary/theme/\" class=\"rank-math-link\">theme</a></u></span> is a collection of templates and style sheets used to define the appearance and display of a WordPress powered website. As such, it has an overwhelming impact on website performance because people love to see a beautiful online presentation.</p>\n\n\n\n<p>Now, you can find a lot of WordPress themes with “one size fits all” solutions. While it may seem tempting, we encourage you to opt for a specific niche-focused theme. How come? Generic themes are covering all sorts of features – even the ones you don’t really need.</p>\n\n\n\n<p>For this reason, you should pick a narrow theme that suits your business needs. If you visit a website such as <span style=\"color: #0000ff;\"><u><a href=\"https://www.bestessay.com/\" class=\"rank-math-link\">Best Essays</a></u></span>, <span style=\"color: #0000ff;\"><u><a href=\"https://www.assignmentmasters.co.uk/\" class=\"rank-math-link\">Assignment Service</a></u></span>, or <span style=\"color: #0000ff;\"><u><a href=\"http://www.bestessayservicereviews.com/essay-writing/essayedge-com-review/\" class=\"rank-math-link\">EssayEdge</a></u></span>, you will realize they use the same sort of theme because it gives them only those features academic writing agencies might need.</p>\n\n\n\n<h3>Choose the Right Plugins</h3>\n\n\n\n<p>WordPress themes determine the appearance of your site, while plugins help you to make the website better and more efficient. Just like a theme, you should also be smart enough to choose the right tools for your business demands. Generally speaking, almost every website needs plugins to enable search engine optimization, online security, contact forms, email marketing, content creation, and similar.</p>\n\n\n\n<h3>Remove the Plugins You Don&#8217;t Need Anymore</h3>\n\n\n\n<p>Every day WordPress users are known for their “set it and forget it” philosophy. This often turns out to be a disastrous habit because hackers take advantage of outdated plugins to attack WordPress websites.</p>\n\n\n\n<p>If you know that <span style=\"color: #0000ff;\"><u><a href=\"https://wpplugins.tips/wordpress-security-statistics/\" class=\"rank-math-link\">over 50%</a></u></span> of WordPress vulnerabilities come from plugins, then you understand how important it is to uninstall the tools you’re not using anymore.</p>\n\n\n\n<h3>Take Advantage of Excerpts on Homepage and Archives</h3>\n\n\n\n<p>Another thing you can do to make the website more functional is to take advantage of excerpts on the homepage and archives. Namely, WordPress will automatically load and display the entire content on a given page, which is a surefire way to degrade website performance.</p>\n\n\n\n<p>If you really think that visitors should read the whole thing, then you can leave the function as is. But if you think excerpts are enough, then follow this pattern:</p>\n\n\n\n<ul><li> Settings → Reading → For each article in a feed, show Summary </li></ul>\n\n\n\n<h3>Minimize the Size of Images</h3>\n\n\n\n<p>Visual content is always burdening WordPress websites, so you should consider minimizing the size of your images. Photos that are too big will make the site slower, which is a big deal in the world where almost 60% of visitors leave a page if it takes longer than <span style=\"color: #0000ff;\"><u><a href=\"https://marketingbulldog.com/5-page-speed-statistics-you-need-to-know-for-2019/\">three seconds</a></u></span> to load.</p>\n\n\n\n<p>The easiest solution is to use lighter images and avoid gigantic files. Another option is to install a plugin such as <span style=\"color: #0000ff;\"><u><a href=\"https://wordpress.org/plugins/wp-smushit/\">Smush Image Compression and Optimization</a></u></span> to make visual content go easy on your site.</p>\n\n\n\n<h3>Split Comments into Pages</h3>\n\n\n\n<p>When your website becomes very popular, you can expect people to start writing lots of comments all over the place. While this is a sign of professional success, it can also jeopardize performance because comment loading increases the overall speed of your website. If you want to prevent this problem, go to Settings once again:</p>\n\n\n\n<ul><li> Settings → Discussion → Break comments into pages </li></ul>\n\n\n\n<h3>Optimize a WordPress Database</h3>\n\n\n\n<p>As you keep creating new posts and adding fresh content to the website, you can expect WordPress to get slower gradually. In such circumstances, you should not hesitate to optimize a WordPress database because that’s where all the information is stored.</p>\n\n\n\n<p>You can do it manually through settings, but a much simpler solution is to install a <span style=\"color: #0000ff;\"><u><a href=\"https://wordpress.org/plugins/wp-sweep/\">WP Sweep</a></u></span> plugin. This tool will help you to get rid of many redundant features in these (and many other) segments of the site:</p>\n\n\n\n<ul><li> Auto drafts </li><li> Deleted comments </li><li> Revisions </li><li> Orphaned user meta </li><li> Transient options </li><li> Unapproved comments </li><li> Unused terms </li></ul>\n\n\n\n<h3>Keep Your System Up To Date</h3>\n\n\n\n<p>Do you know that <span style=\"color: #0000ff;\"><u><a href=\"https://www.isitwp.com/interesting-wordpress-stats-facts/#wordpress-security\">almost 40%</a></u></span> of hacked WordPress websites were using an outdated version of the platform? This means that webmasters who neglect updates are likely to suffer from malicious attacks.</p>\n\n\n\n<p>The only logical response to the threat is to keep your WordPress system up to date. Every time you see there’s a new version available, take your time to upgrade and solidify both the performance and security of your website.</p>\n\n\n\n<h4 class=\"western\"><span style=\"font-family: Calibri, serif;\">Conclusion</span></h4>\n\n\n\n<p>WordPress is responsible for the functioning of more than a third of all websites currently available online. Users appreciate the platform because it’s super-easy to figure out, but some of them are still not able to identify the most important functions of the CMS.</p>\n\n\n\n<p>In this article, we analyzed nine WordPress performance tips suitable for everyday users. Remember our tips and make sure to leave a comment if you need additional explanations – we would be glad to help you out!</p>\n<p style=\"margin: 0!important;padding: 26px 0 0!important;\"><a href=\"https://oceanwp.org/blog/wordpress-performance-tips-everyday-user/\" target=\"_blank\" style=\"display: inline-block; padding: 10px 30px; color: #ffffff; background-color: #13aff0; border-radius: 30px; font-size: 13px; font-weight: bold; line-height: 1.4; text-transform: uppercase; text-align: center; text-decoration: none; letter-spacing: 1px;\">Read More</a></p></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:71:\"https://oceanwp.org/blog/wordpress-performance-tips-everyday-user/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"4\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:1;a:6:{s:4:\"data\";s:73:\"\n		\n		\n				\n				\n		\n				\n		\n		\n		\n		\n\n		\n				\n								\n							\n		\n							\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:76:\"How to create custom websites with dynamic content using Toolset and OceanWP\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:102:\"https://oceanwp.org/blog/how-to-create-custom-websites-with-dynamic-content-using-toolset-and-oceanwp/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:111:\"https://oceanwp.org/blog/how-to-create-custom-websites-with-dynamic-content-using-toolset-and-oceanwp/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 10 Jan 2020 16:03:47 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:5:{i:0;a:5:{s:4:\"data\";s:11:\"Introducing\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:9:\"Gutenberg\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:7:\"Plugins\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:7:\"Toolset\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:4;a:5:{s:4:\"data\";s:9:\"WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:29:\"https://oceanwp.org/?p=578694\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1433:\"<p style=\"display: block; padding: 0 0 24px; margin: 0 !important;\"><a href=\"https://oceanwp.org/blog/how-to-create-custom-websites-with-dynamic-content-using-toolset-and-oceanwp/\" target=\"_blank\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/12/how-to-create-custom-websites-with-dynamic-content-using-toolset-and-oceanwp.jpg\" width=\"1280\" height=\"720\" title=\"How to create custom websites with dynamic content using Toolset and OceanWP\" alt=\"How to create custom websites with dynamic content using Toolset and OceanWP\" style=\"width: 100%!important;\"></a></p><p style=\"padding: 0 26px !important; margin: 0 !important;\">You would be forgiven for automatically thinking that a custom website would take hours of coding to complete. In fact, the open secret in WordPress is that it is now easier than ever to build complex websites with dynamic content without using any coding at all. Thanks to last year’s release of Gutenberg designing your [&#8230;]<p style=\"margin: 0!important;padding: 26px 0 0!important;\"><a href=\"https://oceanwp.org/blog/how-to-create-custom-websites-with-dynamic-content-using-toolset-and-oceanwp/\" target=\"_blank\" style=\"display: inline-block; padding: 10px 30px; color: #ffffff; background-color: #13aff0; border-radius: 30px; font-size: 13px; font-weight: bold; line-height: 1.4; text-transform: uppercase; text-align: center; text-decoration: none; letter-spacing: 1px;\">Read More</a></p></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:8:\"Joe Lobo\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:24326:\"<p style=\"display: block; padding: 0 0 24px; margin: 0 !important;\"><a href=\"https://oceanwp.org/blog/how-to-create-custom-websites-with-dynamic-content-using-toolset-and-oceanwp/\" target=\"_blank\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/12/how-to-create-custom-websites-with-dynamic-content-using-toolset-and-oceanwp.jpg\" width=\"1280\" height=\"720\" title=\"How to create custom websites with dynamic content using Toolset and OceanWP\" alt=\"How to create custom websites with dynamic content using Toolset and OceanWP\" style=\"width: 100%!important;\"></a></p><p style=\"padding: 0 26px !important; margin: 0 !important;\"><p>You would be forgiven for automatically thinking that a custom website would take hours of coding to complete. In fact, the open secret in WordPress is that it is now easier than ever to build complex websites with dynamic content without using any coding at all.</p>\n<p>Thanks to last year’s release of <a href=\"https://wordpress.org/gutenberg/\">Gutenberg</a> designing your websites on the back-end is now possible without spending significant amounts of time on PHP or even HTML or CSS. In fact, you can simply use Gutenberg’s famous blocks and its integrated plugins such as <a href=\"https://toolset.com/\">Toolset</a> to build everything.</p>\n<p>One of the easiest ways to turn your website from basic to professional is by including dynamic content. The good news is that with Toolset and <a href=\"https://oceanwp.org/\">OceanWP</a> it is easy to bring dynamic content to your website. Before we go through how you do it let’s first explain exactly what we are talking about.</p>\n<p><img class=\"alignnone size-full wp-image-578695\" src=\"https://oceanwp.org/wp-content/uploads/2019/12/Toolset-homepage.png\" alt=\"\" width=\"1556\" height=\"1204\" srcset=\"//oceanwp.org/wp-content/uploads/2019/12/Toolset-homepage.png 1556w, //oceanwp.org/wp-content/uploads/2019/12/Toolset-homepage-300x232.png 300w, //oceanwp.org/wp-content/uploads/2019/12/Toolset-homepage-1024x792.png 1024w, //oceanwp.org/wp-content/uploads/2019/12/Toolset-homepage-768x594.png 768w, //oceanwp.org/wp-content/uploads/2019/12/Toolset-homepage-1536x1189.png 1536w\" sizes=\"(max-width: 1556px) 100vw, 1556px\" /></p>\n<h2>What is dynamic content?</h2>\n<p>With dynamic content, WordPress pulls the correct information from the database to display to the user depending on the page or post it is used on. It is in contrast to static content which does not pull any data from the database.</p>\n<p>For example, if you have a travel website with a number of different trips &#8211; such as one for Prague and one for Venice &#8211; a user will expect to see content about Prague when they click on &#8220;Prague&#8221; and the same for Venice. Both posts could have exactly the same layout but with different content. This is dynamic content.</p>\n<p><figure id=\"attachment_578696\" aria-describedby=\"caption-attachment-578696\" style=\"width: 1186px\" class=\"wp-caption alignnone\"><img class=\"size-full wp-image-578696\" src=\"https://oceanwp.org/wp-content/uploads/2019/12/Prague.jpg\" alt=\"An example of dynamic content\" width=\"1186\" height=\"945\" srcset=\"//oceanwp.org/wp-content/uploads/2019/12/Prague.jpg 1186w, //oceanwp.org/wp-content/uploads/2019/12/Prague-300x239.jpg 300w, //oceanwp.org/wp-content/uploads/2019/12/Prague-1024x816.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/12/Prague-768x612.jpg 768w\" sizes=\"(max-width: 1186px) 100vw, 1186px\" /><figcaption id=\"caption-attachment-578696\" class=\"wp-caption-text\">An example of dynamic content in action.</figcaption></figure></p>\n<p>&nbsp;</p>\n<p><figure id=\"attachment_578698\" aria-describedby=\"caption-attachment-578698\" style=\"width: 1170px\" class=\"wp-caption alignnone\"><img class=\"size-full wp-image-578698\" src=\"https://oceanwp.org/wp-content/uploads/2019/12/Venice.jpg\" alt=\"Another example of dynamic content in action.\" width=\"1170\" height=\"958\" srcset=\"//oceanwp.org/wp-content/uploads/2019/12/Venice.jpg 1170w, //oceanwp.org/wp-content/uploads/2019/12/Venice-300x246.jpg 300w, //oceanwp.org/wp-content/uploads/2019/12/Venice-1024x838.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/12/Venice-768x629.jpg 768w\" sizes=\"(max-width: 1170px) 100vw, 1170px\" /><figcaption id=\"caption-attachment-578698\" class=\"wp-caption-text\">We have used the same template for our &#8220;Venice&#8221; post but it displays different content thanks to Toolset.</figcaption></figure></p>\n<p>&nbsp;</p>\n<h2>Why we’re using OceanWP and Toolset</h2>\n<p>Toolset and OceanWP are both completely integrated and provide the perfect combination for creating a professional website with dynamic content.</p>\n<p>Toolset comes from the Toolset team which specializes in making it easy for both professional programmers and non-coders to build custom websites. Specifically, Toolset brings a number of advantages:</p>\n<ul>\n<li><strong>No need to switch between the back-end and front-end</strong>. Instead of wasting valuable time having to check your designs on the front-end you can be safe in the knowledge that what you see on the back-end is what you will get when you hit publish.</li>\n<li><strong>A simpler workflow</strong>. Previously on custom websites, a designer might have created their website layouts on one platform and then a developer would have had to implement them on WordPress. Now one person, regardless of their abilities, can create and display everything on WordPress.</li>\n<li><strong>Non-developers can build the website they want</strong>. Instead of compromising on their designs, non-developers can now carry out their website-building ambitions and create exactly what they wanted thanks to the simple Gutenberg interface and Toolset’ potential.</li>\n<li><strong>Save time reading documentation</strong>. Toolset is very straightforward to use and test out. Therefore, instead of reading lots of documentation you can dedicate your time to experimenting and creating content on WordPress.</li>\n<li><strong>Fewer integrations with third-party plugins</strong>. The new Gutenberg Editor and its integration with a large number of WordPress plugins such as Toolset mean you can rely on fewer third-party plugins to build your website. As a result, your website is less bloated with fewer plugins and you do not need to rely on third parties updating their plugins.</li>\n<li><strong>Follow the same workflow as the WordPress core</strong>. You do not need to worry about changing how you work with the new WordPress editor.</li>\n</ul>\n<p>Incidentally, if you want to learn more about using Gutenberg then a great resource is this <a href=\"https://colorlib.com/wp/wordpress-gutenberg-tutorial/\">WordPress Gutenberg tutorial</a> on creating custom websites using blocks.</p>\n<p>Meanwhile, OceanWP is one of the most popular websites on WordPress for businesses. Websites that are run by OceanWP have improved conversion rates, load times and SEO. Website owners can benefit hugely by combining OceanWP with Toolset to create beautiful custom websites.</p>\n<h2>Examples of what you can create using OceanWP and Toolset</h2>\n<p>Below we will go through four features you can create using OceanWP and Toolset.</p>\n<h3>How to create templates to display posts</h3>\n<p>To create your design for your posts you need to build a template. All you need to do is create a template for your custom post type once and all of the posts attributed to it will be under the same design.</p>\n<p>Below is an example of a template I created for my custom post type for tours.</p>\n<ol>\n<li style=\"list-style-type: none;\">\n<ol>\n<li>Head to Toolset-&gt;Dashboard and click on Create Content Template next to the post type. Below, I have clicked on the option next to the tours custom post type.<img class=\"alignnone size-full wp-image-578700\" src=\"https://oceanwp.org/wp-content/uploads/2019/12/custom-template.jpg\" alt=\"\" width=\"2160\" height=\"1274\" srcset=\"//oceanwp.org/wp-content/uploads/2019/12/custom-template.jpg 2160w, //oceanwp.org/wp-content/uploads/2019/12/custom-template-300x177.jpg 300w, //oceanwp.org/wp-content/uploads/2019/12/custom-template-1024x604.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/12/custom-template-768x453.jpg 768w, //oceanwp.org/wp-content/uploads/2019/12/custom-template-1536x906.jpg 1536w, //oceanwp.org/wp-content/uploads/2019/12/custom-template-2048x1208.jpg 2048w\" sizes=\"(max-width: 2160px) 100vw, 2160px\" /></li>\n<li>Next, you can add the fields you want for your template. For example, I have added the Heading, Image and Single Fields blocks to display my content. Click the + option in the top left.<img class=\"alignnone size-full wp-image-578701\" src=\"https://oceanwp.org/wp-content/uploads/2019/12/clicking-the-plus.jpg\" alt=\"\" width=\"2160\" height=\"1274\" srcset=\"//oceanwp.org/wp-content/uploads/2019/12/clicking-the-plus.jpg 2160w, //oceanwp.org/wp-content/uploads/2019/12/clicking-the-plus-300x177.jpg 300w, //oceanwp.org/wp-content/uploads/2019/12/clicking-the-plus-1024x604.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/12/clicking-the-plus-768x453.jpg 768w, //oceanwp.org/wp-content/uploads/2019/12/clicking-the-plus-1536x906.jpg 1536w, //oceanwp.org/wp-content/uploads/2019/12/clicking-the-plus-2048x1208.jpg 2048w\" sizes=\"(max-width: 2160px) 100vw, 2160px\" /></li>\n<li>Click under the Toolset section and search for the block you want to add. For example, I have chosen the <strong>Toolset Heading block</strong>.<img class=\"alignnone size-full wp-image-578702\" src=\"https://oceanwp.org/wp-content/uploads/2019/12/heading-block.jpg\" alt=\"\" width=\"2160\" height=\"1274\" srcset=\"//oceanwp.org/wp-content/uploads/2019/12/heading-block.jpg 2160w, //oceanwp.org/wp-content/uploads/2019/12/heading-block-300x177.jpg 300w, //oceanwp.org/wp-content/uploads/2019/12/heading-block-1024x604.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/12/heading-block-768x453.jpg 768w, //oceanwp.org/wp-content/uploads/2019/12/heading-block-1536x906.jpg 1536w, //oceanwp.org/wp-content/uploads/2019/12/heading-block-2048x1208.jpg 2048w\" sizes=\"(max-width: 2160px) 100vw, 2160px\" /></li>\n<li>Toolset allows you to make your blocks dynamic in order to pull the correct content from the database. For this block click <strong>Dynamic Heading Text</strong>.</li>\n<li>Under <strong>Source</strong> select the <strong>Post Title</strong>.<img class=\"alignnone size-full wp-image-578703\" src=\"https://oceanwp.org/wp-content/uploads/2019/12/heading-settings.jpg\" alt=\"\" width=\"2161\" height=\"1274\" srcset=\"//oceanwp.org/wp-content/uploads/2019/12/heading-settings.jpg 2161w, //oceanwp.org/wp-content/uploads/2019/12/heading-settings-300x177.jpg 300w, //oceanwp.org/wp-content/uploads/2019/12/heading-settings-1024x604.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/12/heading-settings-768x453.jpg 768w, //oceanwp.org/wp-content/uploads/2019/12/heading-settings-1536x906.jpg 1536w, //oceanwp.org/wp-content/uploads/2019/12/heading-settings-2048x1207.jpg 2048w\" sizes=\"(max-width: 2161px) 100vw, 2161px\" /></li>\n<li>Follow the same steps to create your other blocks including the <strong>Image</strong> and <strong>Single Field blocks</strong>.</li>\n<li>Once you have added your blocks you can see how each of your tours posts looks on the front-end. With different content but the same template.<img class=\"alignnone size-full wp-image-578704\" src=\"https://oceanwp.org/wp-content/uploads/2019/12/venice-front-end.jpg\" alt=\"\" width=\"1738\" height=\"1156\" srcset=\"//oceanwp.org/wp-content/uploads/2019/12/venice-front-end.jpg 1738w, //oceanwp.org/wp-content/uploads/2019/12/venice-front-end-300x200.jpg 300w, //oceanwp.org/wp-content/uploads/2019/12/venice-front-end-1024x681.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/12/venice-front-end-768x511.jpg 768w, //oceanwp.org/wp-content/uploads/2019/12/venice-front-end-1536x1022.jpg 1536w\" sizes=\"(max-width: 1738px) 100vw, 1738px\" /></li>\n</ol>\n</li>\n</ol>\n<h2>Build your archive pages</h2>\n<p>An archive page displays a list of the content you have published under a custom post type. For example, you can create an archive that shows all of the blog posts you have published or all of the gyms on your website.</p>\n<p>However, you can also customize how your archive pages look and which posts they display using Gutenberg and Toolset. For example, you can choose to only display blog posts from the last 30 days which are on a certain topic.</p>\n<p>Below is how I created an archive for my “Tours” custom post type.</p>\n<ol>\n<li>Head to Toolset-&gt;Dashboard and click on the Create Archive option next to the custom post type. To illustrate, I have selected to create an archive for my “Gyms” custom post type.<img class=\"alignnone size-full wp-image-578706\" src=\"https://oceanwp.org/wp-content/uploads/2019/12/archive-post-type.jpg\" alt=\"\" width=\"2160\" height=\"1274\" srcset=\"//oceanwp.org/wp-content/uploads/2019/12/archive-post-type.jpg 2160w, //oceanwp.org/wp-content/uploads/2019/12/archive-post-type-300x177.jpg 300w, //oceanwp.org/wp-content/uploads/2019/12/archive-post-type-1024x604.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/12/archive-post-type-768x453.jpg 768w, //oceanwp.org/wp-content/uploads/2019/12/archive-post-type-1536x906.jpg 1536w, //oceanwp.org/wp-content/uploads/2019/12/archive-post-type-2048x1208.jpg 2048w\" sizes=\"(max-width: 2160px) 100vw, 2160px\" /></li>\n<li>Just like we did for our content template we can add the blocks we need for each post along with dynamic content so that WordPress pulls up the correct content from the database.<img class=\"alignnone size-full wp-image-578707\" src=\"https://oceanwp.org/wp-content/uploads/2019/12/archive-design.jpg\" alt=\"\" width=\"2160\" height=\"1274\" srcset=\"//oceanwp.org/wp-content/uploads/2019/12/archive-design.jpg 2160w, //oceanwp.org/wp-content/uploads/2019/12/archive-design-300x177.jpg 300w, //oceanwp.org/wp-content/uploads/2019/12/archive-design-1024x604.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/12/archive-design-768x453.jpg 768w, //oceanwp.org/wp-content/uploads/2019/12/archive-design-1536x906.jpg 1536w, //oceanwp.org/wp-content/uploads/2019/12/archive-design-2048x1208.jpg 2048w\" sizes=\"(max-width: 2160px) 100vw, 2160px\" /></li>\n<li>Once you have added your blocks you can also change your archive’s layout such as the number of columns by selecting the <strong>Block Navigation</strong> and then the <strong>WordPress Archive Loop</strong>.<img class=\"alignnone size-full wp-image-578708\" src=\"https://oceanwp.org/wp-content/uploads/2019/12/block-navigation.jpg\" alt=\"\" width=\"2160\" height=\"1274\" srcset=\"//oceanwp.org/wp-content/uploads/2019/12/block-navigation.jpg 2160w, //oceanwp.org/wp-content/uploads/2019/12/block-navigation-300x177.jpg 300w, //oceanwp.org/wp-content/uploads/2019/12/block-navigation-1024x604.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/12/block-navigation-768x453.jpg 768w, //oceanwp.org/wp-content/uploads/2019/12/block-navigation-1536x906.jpg 1536w, //oceanwp.org/wp-content/uploads/2019/12/block-navigation-2048x1208.jpg 2048w\" sizes=\"(max-width: 2160px) 100vw, 2160px\" /></li>\n<li>Under <strong>Loop style</strong> you can toggle the number of columns and also change the layout style of the posts (if you want an unordered list or for it to be unformatted, for example).<img class=\"alignnone size-full wp-image-578710\" src=\"https://oceanwp.org/wp-content/uploads/2019/12/Native-WordPress-Columns.jpg\" alt=\"\" width=\"2160\" height=\"1274\" srcset=\"//oceanwp.org/wp-content/uploads/2019/12/Native-WordPress-Columns.jpg 2160w, //oceanwp.org/wp-content/uploads/2019/12/Native-WordPress-Columns-300x177.jpg 300w, //oceanwp.org/wp-content/uploads/2019/12/Native-WordPress-Columns-1024x604.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/12/Native-WordPress-Columns-768x453.jpg 768w, //oceanwp.org/wp-content/uploads/2019/12/Native-WordPress-Columns-1536x906.jpg 1536w, //oceanwp.org/wp-content/uploads/2019/12/Native-WordPress-Columns-2048x1208.jpg 2048w\" sizes=\"(max-width: 2160px) 100vw, 2160px\" /></li>\n<li>You can change all aspects of your layout including the order of posts, the pagination as well as columns on the right sidebar under the <strong>WordPress Archive</strong> block.<img class=\"alignnone size-full wp-image-578709\" src=\"https://oceanwp.org/wp-content/uploads/2019/12/wordpress-archive-block.jpg\" alt=\"\" width=\"2161\" height=\"1274\" srcset=\"//oceanwp.org/wp-content/uploads/2019/12/wordpress-archive-block.jpg 2161w, //oceanwp.org/wp-content/uploads/2019/12/wordpress-archive-block-300x177.jpg 300w, //oceanwp.org/wp-content/uploads/2019/12/wordpress-archive-block-1024x604.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/12/wordpress-archive-block-768x453.jpg 768w, //oceanwp.org/wp-content/uploads/2019/12/wordpress-archive-block-1536x906.jpg 1536w, //oceanwp.org/wp-content/uploads/2019/12/wordpress-archive-block-2048x1207.jpg 2048w\" sizes=\"(max-width: 2161px) 100vw, 2161px\" /></li>\n<li>You can also add texts and blocks both before and after your archive loop to provide further context about your posts. Simply click the + icon before or after and you can start adding blocks or texts.<img class=\"alignnone size-full wp-image-578711\" src=\"https://oceanwp.org/wp-content/uploads/2019/12/add-other-blocks.jpg\" alt=\"\" width=\"2160\" height=\"1274\" srcset=\"//oceanwp.org/wp-content/uploads/2019/12/add-other-blocks.jpg 2160w, //oceanwp.org/wp-content/uploads/2019/12/add-other-blocks-300x177.jpg 300w, //oceanwp.org/wp-content/uploads/2019/12/add-other-blocks-1024x604.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/12/add-other-blocks-768x453.jpg 768w, //oceanwp.org/wp-content/uploads/2019/12/add-other-blocks-1536x906.jpg 1536w, //oceanwp.org/wp-content/uploads/2019/12/add-other-blocks-2048x1208.jpg 2048w\" sizes=\"(max-width: 2160px) 100vw, 2160px\" /></li>\n</ol>\n<h2>Display custom lists of content</h2>\n<p>With Gutenberg and blocks such as Toolset you can display a filtered list of your content and order it in any way you like. You can design your lists in any way you like including as a table, grid or any other custom design. Toolset calls this type of list a <a href=\"https://toolset.com/home/views-create-elegant-displays-for-your-content/\">View</a>.</p>\n<p>For example, you can create a grid of the tours which cost less than $200 a month which are available in the next month and are ordered starting by the cheapest.</p>\n<p>You can add your lists of content to any page you like using blocks. Below I created a list of featured tours for my homepage.</p>\n<ol>\n<li>Choose where you want to add your View and click the + button.</li>\n<li>Add the Views block and give it a name.</li>\n<li>Choose whether you want to add <strong>Pagination, Front-end sorting or a Search</strong> (we’ll get to that later).<img class=\"alignnone size-full wp-image-578712\" src=\"https://oceanwp.org/wp-content/uploads/2019/12/search-elements.jpg\" alt=\"\" width=\"2160\" height=\"1274\" srcset=\"//oceanwp.org/wp-content/uploads/2019/12/search-elements.jpg 2160w, //oceanwp.org/wp-content/uploads/2019/12/search-elements-300x177.jpg 300w, //oceanwp.org/wp-content/uploads/2019/12/search-elements-1024x604.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/12/search-elements-768x453.jpg 768w, //oceanwp.org/wp-content/uploads/2019/12/search-elements-1536x906.jpg 1536w, //oceanwp.org/wp-content/uploads/2019/12/search-elements-2048x1208.jpg 2048w\" sizes=\"(max-width: 2160px) 100vw, 2160px\" /></li>\n<li>Select which content you want to display. Below I selected the tours custom post type.<img class=\"alignnone size-full wp-image-578713\" src=\"https://oceanwp.org/wp-content/uploads/2019/12/tours-custom-search.jpg\" alt=\"\" width=\"2160\" height=\"1274\" srcset=\"//oceanwp.org/wp-content/uploads/2019/12/tours-custom-search.jpg 2160w, //oceanwp.org/wp-content/uploads/2019/12/tours-custom-search-300x177.jpg 300w, //oceanwp.org/wp-content/uploads/2019/12/tours-custom-search-1024x604.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/12/tours-custom-search-768x453.jpg 768w, //oceanwp.org/wp-content/uploads/2019/12/tours-custom-search-1536x906.jpg 1536w, //oceanwp.org/wp-content/uploads/2019/12/tours-custom-search-2048x1208.jpg 2048w\" sizes=\"(max-width: 2160px) 100vw, 2160px\" /></li>\n<li>Just like with the previous features you can next add the blocks that you want to display with dynamic content.</li>\n<li>You can edit the order of your list, the content it displays and much more by clicking <strong>Block Navigation</strong> and selecting your View. Use the sidebar to go through the options. For example, you can use the <strong>Query Filter</strong> setting to add filters to only display tours with a rating of more than four stars.</li>\n</ol>\n<p><img class=\"alignnone size-full wp-image-578714\" src=\"https://oceanwp.org/wp-content/uploads/2019/12/general-custom-search-tours.jpg\" alt=\"\" width=\"2161\" height=\"1274\" srcset=\"//oceanwp.org/wp-content/uploads/2019/12/general-custom-search-tours.jpg 2161w, //oceanwp.org/wp-content/uploads/2019/12/general-custom-search-tours-300x177.jpg 300w, //oceanwp.org/wp-content/uploads/2019/12/general-custom-search-tours-1024x604.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/12/general-custom-search-tours-768x453.jpg 768w, //oceanwp.org/wp-content/uploads/2019/12/general-custom-search-tours-1536x906.jpg 1536w, //oceanwp.org/wp-content/uploads/2019/12/general-custom-search-tours-2048x1207.jpg 2048w\" sizes=\"(max-width: 2161px) 100vw, 2161px\" /></p>\n<h2>Add a custom search</h2>\n<p>A custom search is an important tool to help your users find exactly what they are looking for. Just like a search engine, you can use a custom search to narrow down your results.</p>\n<p>For example, if you are looking for a tour for less than $200 you can set it using a custom search filter.</p>\n<ol>\n<li>Just like when you display a custom list of content insert a <strong>View</strong> block into your page.</li>\n<li>In the View creation wizard enable the <strong>Search</strong> option.<img class=\"alignnone size-full wp-image-578715\" src=\"https://oceanwp.org/wp-content/uploads/2019/12/search-bar.jpg\" alt=\"\" width=\"2160\" height=\"1274\" srcset=\"//oceanwp.org/wp-content/uploads/2019/12/search-bar.jpg 2160w, //oceanwp.org/wp-content/uploads/2019/12/search-bar-300x177.jpg 300w, //oceanwp.org/wp-content/uploads/2019/12/search-bar-1024x604.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/12/search-bar-768x453.jpg 768w, //oceanwp.org/wp-content/uploads/2019/12/search-bar-1536x906.jpg 1536w, //oceanwp.org/wp-content/uploads/2019/12/search-bar-2048x1208.jpg 2048w\" sizes=\"(max-width: 2160px) 100vw, 2160px\" /></li>\n<li>You can now add <strong>Search Fields, Search Buttons</strong> and many more options in the Views editing area.</li>\n<li>Just like with the other features you can use the right sidebar to make any changes including labels, stylings and the main field settings.</li>\n</ol>\n<p>Here is how the custom search looks on the front-end, complete with filters for the name, minimum rating and types of gyms.</p>\n<p><img class=\"alignnone size-full wp-image-578717\" src=\"https://oceanwp.org/wp-content/uploads/2019/12/custom-search.jpg\" alt=\"\" width=\"1425\" height=\"1222\" srcset=\"//oceanwp.org/wp-content/uploads/2019/12/custom-search.jpg 1425w, //oceanwp.org/wp-content/uploads/2019/12/custom-search-300x257.jpg 300w, //oceanwp.org/wp-content/uploads/2019/12/custom-search-1024x878.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/12/custom-search-768x659.jpg 768w\" sizes=\"(max-width: 1425px) 100vw, 1425px\" /></p>\n<h2>Build your complex website using OceanWP and Toolset today!</h2>\n<p>Now that you have an idea of how easy it is to build complex websites without any coding at all you can get started today. All you need is OceanWP and the plugins associated with it including <a href=\"https://toolset.com/\">Toolset</a>.</p>\n<p>Have you built your custom website using Toolset and OceanWP? Let us know your experiences of it in the comments below!</p>\n<p style=\"margin: 0!important;padding: 26px 0 0!important;\"><a href=\"https://oceanwp.org/blog/how-to-create-custom-websites-with-dynamic-content-using-toolset-and-oceanwp/\" target=\"_blank\" style=\"display: inline-block; padding: 10px 30px; color: #ffffff; background-color: #13aff0; border-radius: 30px; font-size: 13px; font-weight: bold; line-height: 1.4; text-transform: uppercase; text-align: center; text-decoration: none; letter-spacing: 1px;\">Read More</a></p></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:107:\"https://oceanwp.org/blog/how-to-create-custom-websites-with-dynamic-content-using-toolset-and-oceanwp/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"1\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:2;a:6:{s:4:\"data\";s:61:\"\n		\n		\n				\n				\n		\n				\n\n		\n				\n								\n							\n		\n							\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:48:\"500k Installs Milestone &amp; Black Friday deals\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:68:\"https://oceanwp.org/blog/500k-installs-milestone-black-friday-deals/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:76:\"https://oceanwp.org/blog/500k-installs-milestone-black-friday-deals/#respond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 27 Nov 2019 23:46:24 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Announcement\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:29:\"https://oceanwp.org/?p=577395\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1291:\"<p style=\"display: block; padding: 0 0 24px; margin: 0 !important;\"><a href=\"https://oceanwp.org/blog/500k-installs-milestone-black-friday-deals/\" target=\"_blank\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/11/black-2951013_1280.png\" width=\"1280\" height=\"866\" title=\"500k Installs Milestone &#038; Black Friday deals\" alt=\"500k Installs Milestone &#038; Black Friday deals\" style=\"width: 100%!important;\"></a></p><p style=\"padding: 0 26px !important; margin: 0 !important;\">Hello everyone! As Black Friday approaches, OceanWP will offer some amazing deals! It&#8217;s also a great time to celebrate another milestone: 500,000 installs, making OceanWP the fastest growing WordPress theme! For Black Friday and Cyber Monday, we will offer: &#160; Lifetime licenses: 20% off for 1-site, 3-site and 25-site for the first 200 people. Annual [&#8230;]<p style=\"margin: 0!important;padding: 26px 0 0!important;\"><a href=\"https://oceanwp.org/blog/500k-installs-milestone-black-friday-deals/\" target=\"_blank\" style=\"display: inline-block; padding: 10px 30px; color: #ffffff; background-color: #13aff0; border-radius: 30px; font-size: 13px; font-weight: bold; line-height: 1.4; text-transform: uppercase; text-align: center; text-decoration: none; letter-spacing: 1px;\">Read More</a></p></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Nicolas Lecocq\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:2085:\"<p style=\"display: block; padding: 0 0 24px; margin: 0 !important;\"><a href=\"https://oceanwp.org/blog/500k-installs-milestone-black-friday-deals/\" target=\"_blank\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/11/black-2951013_1280.png\" width=\"1280\" height=\"866\" title=\"500k Installs Milestone &#038; Black Friday deals\" alt=\"500k Installs Milestone &#038; Black Friday deals\" style=\"width: 100%!important;\"></a></p><p style=\"padding: 0 26px !important; margin: 0 !important;\"><div>\n<p>Hello everyone!</p>\n</div>\n<div>As Black Friday approaches, OceanWP will offer some amazing deals!</div>\n<div></div>\n<div>\n<p>It&#8217;s also a great time to celebrate another milestone: <span style=\"text-decoration: underline;\"><strong>500,000 installs</strong></span>, making OceanWP the fastest growing WordPress theme!</p>\n</div>\n<div>\n<p>For Black Friday and Cyber Monday, we will offer:</p>\n<p>&nbsp;</p>\n</div>\n<div><span style=\"text-decoration: underline;\"><strong>Lifetime licenses:</strong></span></div>\n<div><strong>20% off</strong> for 1-site, 3-site and 25-site for the first 200 people.<br />\n<u><br />\n</u></div>\n<div><strong><span style=\"text-decoration: underline;\">Annual licenses:</span></strong></div>\n<div><strong>25% off</strong> of 1-site for the first 300 people<br />\n<strong>30% off</strong> of 3-site and 25-site for the first 500 people</div>\n<div>\n<p>We want to thank our users and loyal community, and wish the folks in the United States a happy Thanksgiving.</p>\n<p>Catch all the deals on the bundle page:<br />\n<a href=\"https://oceanwp.org/core-extensions-bundle/\">https://oceanwp.org/core-extensions-bundle/</a></p>\n</div>\n<p style=\"margin: 0!important;padding: 26px 0 0!important;\"><a href=\"https://oceanwp.org/blog/500k-installs-milestone-black-friday-deals/\" target=\"_blank\" style=\"display: inline-block; padding: 10px 30px; color: #ffffff; background-color: #13aff0; border-radius: 30px; font-size: 13px; font-weight: bold; line-height: 1.4; text-transform: uppercase; text-align: center; text-decoration: none; letter-spacing: 1px;\">Read More</a></p></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:73:\"https://oceanwp.org/blog/500k-installs-milestone-black-friday-deals/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:3;a:6:{s:4:\"data\";s:61:\"\n		\n		\n				\n				\n		\n				\n\n		\n				\n								\n							\n		\n							\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:26:\"Why OceanWP Uses Rank Math\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:52:\"https://oceanwp.org/blog/why-oceanwp-uses-rank-math/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:61:\"https://oceanwp.org/blog/why-oceanwp-uses-rank-math/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 06 Nov 2019 09:05:17 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Announcement\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:29:\"https://oceanwp.org/?p=428050\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1161:\"<p style=\"display: block; padding: 0 0 24px; margin: 0 !important;\"><a href=\"https://oceanwp.org/blog/why-oceanwp-uses-rank-math/\" target=\"_blank\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/04/OceanWP-x-Rank-Math.png\" width=\"1200\" height=\"600\" title=\"Why OceanWP Uses Rank Math\" alt=\"Why OceanWP Uses Rank Math\" style=\"width: 100%!important;\"></a></p><p style=\"padding: 0 26px !important; margin: 0 !important;\">If you’re an avid OceanWP user and have recently installed our theme, you may have noticed that we make a few plugin recommendations. After all, you might be on this page because you’re trying to find out more about one of the plugins we recommend &#8211; Rank Math. So without further ado, in this post, [&#8230;]<p style=\"margin: 0!important;padding: 26px 0 0!important;\"><a href=\"https://oceanwp.org/blog/why-oceanwp-uses-rank-math/\" target=\"_blank\" style=\"display: inline-block; padding: 10px 30px; color: #ffffff; background-color: #13aff0; border-radius: 30px; font-size: 13px; font-weight: bold; line-height: 1.4; text-transform: uppercase; text-align: center; text-decoration: none; letter-spacing: 1px;\">Read More</a></p></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Alex de Borba\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:39679:\"<p style=\"display: block; padding: 0 0 24px; margin: 0 !important;\"><a href=\"https://oceanwp.org/blog/why-oceanwp-uses-rank-math/\" target=\"_blank\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/04/OceanWP-x-Rank-Math.png\" width=\"1200\" height=\"600\" title=\"Why OceanWP Uses Rank Math\" alt=\"Why OceanWP Uses Rank Math\" style=\"width: 100%!important;\"></a></p><p style=\"padding: 0 26px !important; margin: 0 !important;\">		<div data-elementor-type=\"wp-post\" data-elementor-id=\"428050\" class=\"elementor elementor-428050\" data-elementor-settings=\"[]\">\n			<div class=\"elementor-inner\">\n				<div class=\"elementor-section-wrap\">\n							<section class=\"elementor-element elementor-element-1e19fae elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section\" data-id=\"1e19fae\" data-element_type=\"section\">\n						<div class=\"elementor-container elementor-column-gap-default\">\n				<div class=\"elementor-row\">\n				<div class=\"elementor-element elementor-element-ea97e72 elementor-column elementor-col-100 elementor-top-column\" data-id=\"ea97e72\" data-element_type=\"column\">\n			<div class=\"elementor-column-wrap  elementor-element-populated\">\n					<div class=\"elementor-widget-wrap\">\n				<div class=\"elementor-element elementor-element-996b30d elementor-widget elementor-widget-text-editor\" data-id=\"996b30d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\">If you’re an avid OceanWP user and have recently installed our theme, you may have noticed that we make a few plugin recommendations. After all, you might be on this page because you’re trying to find out more about one of the plugins we recommend &#8211; Rank Math.\n<br>\nSo without further ado, in this post, we’ll run through the reasons we chose to recommend the <a href=\"https://rankmath.com/wordpress/plugin/seo-suite/\" target=\"_blank\" rel=\"noopener\">Rank Math WordPress SEO</a> plugin and why we use it on our website.</div>\n				</div>\n				</div>\n						</div>\n			</div>\n		</div>\n						</div>\n			</div>\n		</section>\n				<section class=\"elementor-element elementor-element-1ff7e12 elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section\" data-id=\"1ff7e12\" data-element_type=\"section\">\n						<div class=\"elementor-container elementor-column-gap-default\">\n				<div class=\"elementor-row\">\n				<div class=\"elementor-element elementor-element-4dbb75f elementor-column elementor-col-100 elementor-top-column\" data-id=\"4dbb75f\" data-element_type=\"column\">\n			<div class=\"elementor-column-wrap  elementor-element-populated\">\n					<div class=\"elementor-widget-wrap\">\n				<div class=\"elementor-element elementor-element-7e59305 elementor-widget elementor-widget-heading\" data-id=\"7e59305\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n				<div class=\"elementor-widget-container\">\n			<h2 class=\"elementor-heading-title elementor-size-default\">1. Rank Math + OceanWP = An Unbeatable Combination</h2>		</div>\n				</div>\n				<div class=\"elementor-element elementor-element-4b692e4 elementor-widget elementor-widget-image\" data-id=\"4b692e4\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-image\">\n										<img width=\"1024\" height=\"576\" src=\"https://oceanwp.org/wp-content/uploads/2019/04/rank-math-1024x576.png\" class=\"attachment-large size-large\" alt=\"rank-math\" srcset=\"//oceanwp.org/wp-content/uploads/2019/04/rank-math-1024x576.png 1024w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-300x169.png 300w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-768x432.png 768w, //oceanwp.org/wp-content/uploads/2019/04/rank-math.png 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" />											</div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-e559aed elementor-widget elementor-widget-text-editor\" data-id=\"e559aed\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\">Before we jump into taking a look at the specific features that we love about the Rank Math plugin, let’s take a look at why OceanWP and Rank Math specifically are an unbeatable combination.</div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-6174af9 elementor-widget elementor-widget-text-editor\" data-id=\"6174af9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\"><p>We’ve worked directly with the Rank Math plugin developers to ensure that our theme is as SEO-friendly as possible and works seamlessly with the plugin’s existing powerful <a href=\"https://schema.org/\" target=\"_blank\" rel=\"noopener\">Schema.org</a> implementation for all of OceanWP’s elements, sidebars, footers and so forth.</p></div>\n				</div>\n				</div>\n						</div>\n			</div>\n		</div>\n						</div>\n			</div>\n		</section>\n				<section class=\"elementor-element elementor-element-631993a elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section\" data-id=\"631993a\" data-element_type=\"section\">\n						<div class=\"elementor-container elementor-column-gap-default\">\n				<div class=\"elementor-row\">\n				<div class=\"elementor-element elementor-element-470cf77 elementor-column elementor-col-100 elementor-top-column\" data-id=\"470cf77\" data-element_type=\"column\">\n			<div class=\"elementor-column-wrap  elementor-element-populated\">\n					<div class=\"elementor-widget-wrap\">\n				<div class=\"elementor-element elementor-element-a2d2810 elementor-widget elementor-widget-heading\" data-id=\"a2d2810\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n				<div class=\"elementor-widget-container\">\n			<h2 class=\"elementor-heading-title elementor-size-default\">2. Seriously, all of this is free - we’re not kidding ? </h2>		</div>\n				</div>\n				<div class=\"elementor-element elementor-element-8a87571 elementor-widget elementor-widget-image\" data-id=\"8a87571\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-image\">\n										<img width=\"1024\" height=\"476\" src=\"https://oceanwp.org/wp-content/uploads/2019/04/rank-math-is-free-1024x476.png\" class=\"attachment-large size-large\" alt=\"\" srcset=\"//oceanwp.org/wp-content/uploads/2019/04/rank-math-is-free-1024x476.png 1024w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-is-free-300x140.png 300w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-is-free-768x357.png 768w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-is-free.png 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" />											</div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-09febdd elementor-widget elementor-widget-text-editor\" data-id=\"09febdd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\"><p>Here’s a quick look at some of our favorite features that are freely available in the Rank Math SEO plugin:</p><ul><li>Deep Schema Markup Integration for Over 14 Types of Content.</li><li><a href=\"https://en.wikipedia.org/wiki/Latent_semantic_analysis\" target=\"_blank\" rel=\"noopener\">Latent Semantic Indexing</a> Keyword Tool Built-in.</li><li>Track your keyword rankings, click-through ratio, and other important metrics right from your WordPress dashboard.</li><li>Easily initiate a <a href=\"https://rankmath.com/blog/seo-audit/\" target=\"_blank\" rel=\"noopener\">12-Step SEO Audit</a> &#8211; helps identify issues on your website that may be preventing your site from ranking in search.</li><li>Built-in 404 Monitor &amp; Redirections Support.</li><li>Create sitemaps that can easily be submitted to the Google Search Console.</li><li><a href=\"https://en.wikipedia.org/wiki/Breadcrumb_(navigation)\" target=\"_blank\" rel=\"noopener\">Breadcrumbs</a> are useful in helping Google’s bots better understand a website’s hierarchy and make it easier for users to understand where they currently are on a website. In case you missed it, <a href=\"https://searchengineland.com/google-replaces-a-sites-url-from-the-search-results-uses-their-site-name-breadcrumb-path-219064\" target=\"_blank\" rel=\"noopener\">Google replaced site URLs in search results</a> and now uses site names and breadcrumb paths instead for mobile search snippets. Rank Math automatically adds the structured data (markup) to your website so you don’t have to go through the <a href=\"https://developers.google.com/search/docs/guides/enhance-site#enable-breadcrumbs\" target=\"_blank\" rel=\"noopener\">tedious process of doing this yourself</a>.</li></ul></div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-ff92d87 elementor-widget elementor-widget-image\" data-id=\"ff92d87\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-image\">\n										<img width=\"1024\" height=\"241\" src=\"https://oceanwp.org/wp-content/uploads/2019/04/rank-math-breadcrumbs-free-1024x241.png\" class=\"attachment-large size-large\" alt=\"\" srcset=\"//oceanwp.org/wp-content/uploads/2019/04/rank-math-breadcrumbs-free-1024x241.png 1024w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-breadcrumbs-free-300x71.png 300w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-breadcrumbs-free-768x181.png 768w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-breadcrumbs-free.png 1310w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" />											</div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-1653f4d elementor-widget elementor-widget-text-editor\" data-id=\"1653f4d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\">There currently isn’t a paid version of Rank Math available just yet and the good news is that all of the awesome features that are currently available in the free version are and always will remain completely free. We believe that this truly shows what they’re trying to do for the entire WordPress community in helping them truly take control of their website’s on-page SEO and optimize their websites to rank as highly as possible without just trying to make money off of every little feature.</div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-b2d5a03 elementor-widget elementor-widget-text-editor\" data-id=\"b2d5a03\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\">This additionally makes us extremely eager to see what’s in store for the future of Rank Math and what extra functionality they’ll be introducing to help us take our SEO to a whole new level (again).</div>\n				</div>\n				</div>\n						</div>\n			</div>\n		</div>\n						</div>\n			</div>\n		</section>\n				<section class=\"elementor-element elementor-element-2f43d08 elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section\" data-id=\"2f43d08\" data-element_type=\"section\">\n						<div class=\"elementor-container elementor-column-gap-default\">\n				<div class=\"elementor-row\">\n				<div class=\"elementor-element elementor-element-9412978 elementor-column elementor-col-100 elementor-top-column\" data-id=\"9412978\" data-element_type=\"column\">\n			<div class=\"elementor-column-wrap  elementor-element-populated\">\n					<div class=\"elementor-widget-wrap\">\n				<div class=\"elementor-element elementor-element-479615f elementor-widget elementor-widget-heading\" data-id=\"479615f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n				<div class=\"elementor-widget-container\">\n			<h2 class=\"elementor-heading-title elementor-size-default\">3. It makes everything easy (the way it should be) ?</h2>		</div>\n				</div>\n				<div class=\"elementor-element elementor-element-879958a elementor-widget elementor-widget-text-editor\" data-id=\"879958a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\">Everything from Rank Math’s 404 Monitor all the way down to their redirections module and improved SEO Meta Box makes technical SEO easy, the way they should be.</div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-57faa84 elementor-widget elementor-widget-image\" data-id=\"57faa84\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-image\">\n										<img width=\"1024\" height=\"443\" src=\"https://oceanwp.org/wp-content/uploads/2019/04/rank-math-404-monitor-1024x443.png\" class=\"attachment-large size-large\" alt=\"rank-math-404-monitor\" srcset=\"//oceanwp.org/wp-content/uploads/2019/04/rank-math-404-monitor-1024x443.png 1024w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-404-monitor-300x130.png 300w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-404-monitor-768x332.png 768w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-404-monitor.png 1170w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" />											</div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-30a8a7e elementor-widget elementor-widget-text-editor\" data-id=\"30a8a7e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\">Once activated, you can easily use the 404 Monitor to keep track of URLs where your website’s visitors run into errors. That data can then be used together with the Redirections module to easily redirect broken pages or deleted content to more relevant pages on your website.</div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-dc167ed elementor-widget elementor-widget-text-editor\" data-id=\"dc167ed\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\"><p>All you need to do is click the <strong>Redirect</strong> button on any of the links that appear in the 404 Monitor’s logs.</p></div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-227f699 elementor-widget elementor-widget-image\" data-id=\"227f699\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-image\">\n										<img width=\"1024\" height=\"233\" src=\"https://oceanwp.org/wp-content/uploads/2019/04/wordpress-redirections-rank-math-1024x233.png\" class=\"attachment-large size-large\" alt=\"\" srcset=\"//oceanwp.org/wp-content/uploads/2019/04/wordpress-redirections-rank-math-1024x233.png 1024w, //oceanwp.org/wp-content/uploads/2019/04/wordpress-redirections-rank-math-300x68.png 300w, //oceanwp.org/wp-content/uploads/2019/04/wordpress-redirections-rank-math-768x175.png 768w, //oceanwp.org/wp-content/uploads/2019/04/wordpress-redirections-rank-math.png 1320w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" />											</div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-898f40d elementor-widget elementor-widget-text-editor\" data-id=\"898f40d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\"><p>And you’ll be taken straight to the <a href=\"https://rankmath.com/kb/setting-up-redirections/\" target=\"_blank\" rel=\"noopener\">redirections</a> page to add a redirect &#8211; as shown below:</p></div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-a0891f8 elementor-widget elementor-widget-image\" data-id=\"a0891f8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-image\">\n										<img width=\"1024\" height=\"820\" src=\"https://oceanwp.org/wp-content/uploads/2019/04/add-redirect-rank-math-1024x820.png\" class=\"attachment-large size-large\" alt=\"add-redirect-rank-math\" srcset=\"//oceanwp.org/wp-content/uploads/2019/04/add-redirect-rank-math-1024x820.png 1024w, //oceanwp.org/wp-content/uploads/2019/04/add-redirect-rank-math-300x240.png 300w, //oceanwp.org/wp-content/uploads/2019/04/add-redirect-rank-math-768x615.png 768w, //oceanwp.org/wp-content/uploads/2019/04/add-redirect-rank-math.png 1588w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" />											</div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-0535e14 elementor-widget elementor-widget-text-editor\" data-id=\"0535e14\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\">This is something we love because it not only makes sure that we aren’t accidentally serving our own visitors with 404 pages unknowingly but it also makes it extremely easy (and fast) to implement the correct redirect so we can fix it before anyone else notices it.</div>\n				</div>\n				</div>\n						</div>\n			</div>\n		</div>\n						</div>\n			</div>\n		</section>\n				<section class=\"elementor-element elementor-element-7baf17a elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section\" data-id=\"7baf17a\" data-element_type=\"section\">\n						<div class=\"elementor-container elementor-column-gap-default\">\n				<div class=\"elementor-row\">\n				<div class=\"elementor-element elementor-element-367e008 elementor-column elementor-col-100 elementor-top-column\" data-id=\"367e008\" data-element_type=\"column\">\n			<div class=\"elementor-column-wrap  elementor-element-populated\">\n					<div class=\"elementor-widget-wrap\">\n				<div class=\"elementor-element elementor-element-fb15f16 elementor-widget elementor-widget-heading\" data-id=\"fb15f16\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n				<div class=\"elementor-widget-container\">\n			<h2 class=\"elementor-heading-title elementor-size-default\">4. The user interface is second to none ?</h2>		</div>\n				</div>\n				<div class=\"elementor-element elementor-element-69f987a elementor-widget elementor-widget-image\" data-id=\"69f987a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-image\">\n										<img width=\"876\" height=\"828\" src=\"https://oceanwp.org/wp-content/uploads/2019/04/rank-math-seo-audit.png\" class=\"attachment-large size-large\" alt=\"rank-math-seo-audit\" srcset=\"//oceanwp.org/wp-content/uploads/2019/04/rank-math-seo-audit.png 876w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-seo-audit-300x284.png 300w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-seo-audit-768x726.png 768w\" sizes=\"(max-width: 876px) 100vw, 876px\" />											</div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-38992a2 elementor-widget elementor-widget-text-editor\" data-id=\"38992a2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\">Rank Math’s user interface is really nice to work with and the plugin is extremely fast (more on speed coming up). In contrast to most if not all other SEO plugins for WordPress, Rank Math isn’t riddled with annoying upsells and advertisements that clutter the WordPress admin area &#8211; what used to be a productive workspace. This is definitely on the list of reasons why we use Rank Math and recommend it to OceanWP users &#8211; we doubt anyone would really want</div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-5d1e7c1 elementor-widget elementor-widget-text-editor\" data-id=\"5d1e7c1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\"><p>As we’re about to come onto, Rank Math is really fast. And this is in part due to the sheer amount of thought that went into the design of the user interface. It’s simple and nice to work with on a daily basis. The free plugin isn’t riddled with advertisements and upsells that continuously try to encourage you to buy something else from them which is something we’ve seen <strong>a lot</strong> in our days of working with WordPress.</p></div>\n				</div>\n				</div>\n						</div>\n			</div>\n		</div>\n						</div>\n			</div>\n		</section>\n				<section class=\"elementor-element elementor-element-7835202 elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section\" data-id=\"7835202\" data-element_type=\"section\">\n						<div class=\"elementor-container elementor-column-gap-default\">\n				<div class=\"elementor-row\">\n				<div class=\"elementor-element elementor-element-54c847f elementor-column elementor-col-100 elementor-top-column\" data-id=\"54c847f\" data-element_type=\"column\">\n			<div class=\"elementor-column-wrap  elementor-element-populated\">\n					<div class=\"elementor-widget-wrap\">\n				<div class=\"elementor-element elementor-element-589ec4e elementor-widget elementor-widget-heading\" data-id=\"589ec4e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n				<div class=\"elementor-widget-container\">\n			<h2 class=\"elementor-heading-title elementor-size-default\">5. Rank Math is the fastest search engine optimization plugin ?</h2>		</div>\n				</div>\n				<div class=\"elementor-element elementor-element-5e4028e elementor-widget elementor-widget-text-editor\" data-id=\"5e4028e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\">As you will come to realize when using the plugin, Rank Math incredibly fast.</div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-7525dae elementor-widget elementor-widget-text-editor\" data-id=\"7525dae\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\"><p>Here at OceanWP, we truly care about and pride ourselves in developing with performance in mind. Nobody should be forced to wait for your website to load and <a href=\"https://webmasters.googleblog.com/2018/01/using-page-speed-in-mobile-search.html\" target=\"_blank\" rel=\"noopener\">slower websites are known to have lower conversion rates</a>.</p></div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-b75f812 elementor-widget elementor-widget-text-editor\" data-id=\"b75f812\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\">Thanks to a leaner codebase and a plugin that makes fewer database queries on page load, switching to Rank Math is an easy choice if you care about performance at all.</div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-36bdd87 elementor-widget elementor-widget-image\" data-id=\"36bdd87\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-image\">\n										<img width=\"1024\" height=\"363\" src=\"https://oceanwp.org/wp-content/uploads/2019/04/rank-math-vs-yoast-1024x363.png\" class=\"attachment-large size-large\" alt=\"rank-math-vs-yoast\" srcset=\"//oceanwp.org/wp-content/uploads/2019/04/rank-math-vs-yoast-1024x363.png 1024w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-vs-yoast-300x106.png 300w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-vs-yoast-768x272.png 768w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-vs-yoast.png 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" />											</div>\n				</div>\n				</div>\n						</div>\n			</div>\n		</div>\n						</div>\n			</div>\n		</section>\n				<section class=\"elementor-element elementor-element-e48a4a8 elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section\" data-id=\"e48a4a8\" data-element_type=\"section\">\n						<div class=\"elementor-container elementor-column-gap-default\">\n				<div class=\"elementor-row\">\n				<div class=\"elementor-element elementor-element-c5cf566 elementor-column elementor-col-100 elementor-top-column\" data-id=\"c5cf566\" data-element_type=\"column\">\n			<div class=\"elementor-column-wrap  elementor-element-populated\">\n					<div class=\"elementor-widget-wrap\">\n				<div class=\"elementor-element elementor-element-ee14059 elementor-widget elementor-widget-heading\" data-id=\"ee14059\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n				<div class=\"elementor-widget-container\">\n			<h2 class=\"elementor-heading-title elementor-size-default\">6. A Schema.org Implementation that makes sense ?</h2>		</div>\n				</div>\n				<div class=\"elementor-element elementor-element-da80163 elementor-widget elementor-widget-image\" data-id=\"da80163\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-image\">\n										<img width=\"1024\" height=\"421\" src=\"https://oceanwp.org/wp-content/uploads/2019/04/rank-math-schema-structured-data-1024x421.png\" class=\"attachment-large size-large\" alt=\"\" srcset=\"//oceanwp.org/wp-content/uploads/2019/04/rank-math-schema-structured-data-1024x421.png 1024w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-schema-structured-data-300x123.png 300w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-schema-structured-data-768x316.png 768w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-schema-structured-data.png 1970w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" />											</div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-6d38048 elementor-widget elementor-widget-text-editor\" data-id=\"6d38048\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\">Rank Math also makes it extremely easy to configure your posts, pages and custom post types for all of the following Rich Snippet types:\n\n<ul>\n<li>Article Rich Snippets</li>\n<li>Book Rich Snippets</li>\n<li>Course Rich Snippets</li>\n<li>Event Rich Snippets</li>\n<li>Job Posting Rich Snippets</li>\n<li>Local Business Rich Snippets</li>\n<li>Music Rich Snippets</li>\n<li>Person Rich Snippets</li>\n<li>Product Rich Snippets</li>\n<li>Recipe Rich Snippets</li>\n<li>Restaurant Rich Snippets</li>\n<li>Review Rich Snippets</li>\n<li>Service Rich Snippets</li>\n<li>Software/App Rich Snippets</li>\n<li>Video Rich Snippets</li>\n</ul></div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-e608ecc elementor-widget elementor-widget-text-editor\" data-id=\"e608ecc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\"><p>Schema is more important than ever now that voice search is an integral part of Google search as a whole. There’s really never been a better time to make it easier for Google to understand your website’s content using Rank Math’s Schema.org Markup implementation. With Rank Math, you finally have the ability to <strong>take complete control</strong> of your website’s on-page SEO.</p></div>\n				</div>\n				</div>\n						</div>\n			</div>\n		</div>\n						</div>\n			</div>\n		</section>\n				<section class=\"elementor-element elementor-element-53ac94a elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section\" data-id=\"53ac94a\" data-element_type=\"section\">\n						<div class=\"elementor-container elementor-column-gap-default\">\n				<div class=\"elementor-row\">\n				<div class=\"elementor-element elementor-element-afef584 elementor-column elementor-col-100 elementor-top-column\" data-id=\"afef584\" data-element_type=\"column\">\n			<div class=\"elementor-column-wrap  elementor-element-populated\">\n					<div class=\"elementor-widget-wrap\">\n				<div class=\"elementor-element elementor-element-758d6b1 elementor-widget elementor-widget-heading\" data-id=\"758d6b1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n				<div class=\"elementor-widget-container\">\n			<h2 class=\"elementor-heading-title elementor-size-default\">7. The tight Google Search Console Integration ?</h2>		</div>\n				</div>\n				<div class=\"elementor-element elementor-element-1795519 elementor-widget elementor-widget-image\" data-id=\"1795519\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-image\">\n										<img width=\"1024\" height=\"323\" src=\"https://oceanwp.org/wp-content/uploads/2019/04/google-search-console-integration-1024x323.png\" class=\"attachment-large size-large\" alt=\"\" srcset=\"//oceanwp.org/wp-content/uploads/2019/04/google-search-console-integration-1024x323.png 1024w, //oceanwp.org/wp-content/uploads/2019/04/google-search-console-integration-300x95.png 300w, //oceanwp.org/wp-content/uploads/2019/04/google-search-console-integration-768x242.png 768w, //oceanwp.org/wp-content/uploads/2019/04/google-search-console-integration.png 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" />											</div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-00f015b elementor-widget elementor-widget-text-editor\" data-id=\"00f015b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\">Another feature we think you’ll really love is the Google Search Console integration. Easily view key metrics and check important information such as rankings, sitemaps that have been submitted to Google and more right from the WordPress admin dashboard.</div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-fff0701 elementor-widget elementor-widget-image\" data-id=\"fff0701\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-image\">\n										<img width=\"1024\" height=\"809\" src=\"https://oceanwp.org/wp-content/uploads/2019/04/rank-math-search-analytics-1024x809.png\" class=\"attachment-large size-large\" alt=\"\" srcset=\"//oceanwp.org/wp-content/uploads/2019/04/rank-math-search-analytics-1024x809.png 1024w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-search-analytics-300x237.png 300w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-search-analytics-768x607.png 768w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-search-analytics.png 1155w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" />											</div>\n				</div>\n				</div>\n						</div>\n			</div>\n		</div>\n						</div>\n			</div>\n		</section>\n				<section class=\"elementor-element elementor-element-13a9afd elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section\" data-id=\"13a9afd\" data-element_type=\"section\">\n						<div class=\"elementor-container elementor-column-gap-default\">\n				<div class=\"elementor-row\">\n				<div class=\"elementor-element elementor-element-0c528f2 elementor-column elementor-col-100 elementor-top-column\" data-id=\"0c528f2\" data-element_type=\"column\">\n			<div class=\"elementor-column-wrap  elementor-element-populated\">\n					<div class=\"elementor-widget-wrap\">\n				<div class=\"elementor-element elementor-element-0b7a302 elementor-widget elementor-widget-heading\" data-id=\"0b7a302\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n				<div class=\"elementor-widget-container\">\n			<h2 class=\"elementor-heading-title elementor-size-default\">8. Support is available for non-paying users ?‍♂️</h2>		</div>\n				</div>\n				<div class=\"elementor-element elementor-element-20bf204 elementor-widget elementor-widget-image\" data-id=\"20bf204\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-image\">\n										<img width=\"1024\" height=\"448\" src=\"https://oceanwp.org/wp-content/uploads/2019/04/rank-math-support-1024x448.png\" class=\"attachment-large size-large\" alt=\"\" srcset=\"//oceanwp.org/wp-content/uploads/2019/04/rank-math-support-1024x448.png 1024w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-support-300x131.png 300w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-support-768x336.png 768w, //oceanwp.org/wp-content/uploads/2019/04/rank-math-support.png 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" />											</div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-8107815 elementor-widget elementor-widget-text-editor\" data-id=\"8107815\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\"><p>Their extensive <a href=\"https://rankmath.com/kb/wordpress/seo-suite/\" target=\"_blank\" rel=\"noopener\">documentation</a> together with their amazing customer support works <strong>24/7</strong> to make sure that no question is left unanswered. Now that you’re using Rank Math, you’re also more than welcome to join this Facebook community of fellow WordPress users passionate about search engine optimization.</p></div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-5d8cab8 elementor-widget elementor-widget-text-editor\" data-id=\"5d8cab8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\">Not many plugins provide support to non-paying users apart from limited support on the WordPress.org support forums and we think the comfort of their active community of developers and users is unbeatable.</div>\n				</div>\n				</div>\n						</div>\n			</div>\n		</div>\n						</div>\n			</div>\n		</section>\n				<section class=\"elementor-element elementor-element-401c8f0 elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section\" data-id=\"401c8f0\" data-element_type=\"section\">\n						<div class=\"elementor-container elementor-column-gap-default\">\n				<div class=\"elementor-row\">\n				<div class=\"elementor-element elementor-element-1f64eb8 elementor-column elementor-col-100 elementor-top-column\" data-id=\"1f64eb8\" data-element_type=\"column\">\n			<div class=\"elementor-column-wrap  elementor-element-populated\">\n					<div class=\"elementor-widget-wrap\">\n				<div class=\"elementor-element elementor-element-c271173 elementor-widget elementor-widget-heading\" data-id=\"c271173\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n				<div class=\"elementor-widget-container\">\n			<h2 class=\"elementor-heading-title elementor-size-default\">9. Quick &amp; Easy migrations from Yoast &amp; others! ?</h2>		</div>\n				</div>\n				<div class=\"elementor-element elementor-element-fdedd04 elementor-widget elementor-widget-image\" data-id=\"fdedd04\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-image\">\n										<img width=\"1024\" height=\"769\" src=\"https://oceanwp.org/wp-content/uploads/2019/04/migrate-from-yoast-to-rank-math-1024x769.png\" class=\"attachment-large size-large\" alt=\"migrate-from-yoast-to-rank-math\" srcset=\"//oceanwp.org/wp-content/uploads/2019/04/migrate-from-yoast-to-rank-math-1024x769.png 1024w, //oceanwp.org/wp-content/uploads/2019/04/migrate-from-yoast-to-rank-math-300x225.png 300w, //oceanwp.org/wp-content/uploads/2019/04/migrate-from-yoast-to-rank-math-768x577.png 768w, //oceanwp.org/wp-content/uploads/2019/04/migrate-from-yoast-to-rank-math.png 1896w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" />											</div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-01b79e7 elementor-widget elementor-widget-text-editor\" data-id=\"01b79e7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\">Moving over couldn’t be easier so what are you waiting for! Here’s a brief overview of how to ensure that you retain the data from the old SEO plugin you were using:\n\n<ol>\n<li>Leave the old SEO plugin you were using before active.</li>\n<li>Install and activate the Rank Math WordPress plugin.</li>\n<li>Use Rank Math’s one-click migration and setup wizard to start the migration process + let the magic happen! ? (it supports migrations from Yoast, All In One SEO Pack and SEOPress).</li>\n</ol></div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-512b835 elementor-widget elementor-widget-text-editor\" data-id=\"512b835\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\">Our partnership with Rank Math is all a part of OceanWP’s ongoing effort to grow, evolve, innovate and provide the best possible experience to users so we can turn your dream of designing a successful website into a reality.</div>\n				</div>\n				</div>\n				<div class=\"elementor-element elementor-element-2871f5c elementor-widget elementor-widget-text-editor\" data-id=\"2871f5c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\"><p><em><strong>If you have anything to add or have a question for us – please feel free to leave a comment below and we’ll get back to you as soon as possible!</strong></em></p></div>\n				</div>\n				</div>\n						</div>\n			</div>\n		</div>\n						</div>\n			</div>\n		</section>\n				<section class=\"elementor-element elementor-element-0a85a7c elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section\" data-id=\"0a85a7c\" data-element_type=\"section\">\n						<div class=\"elementor-container elementor-column-gap-default\">\n				<div class=\"elementor-row\">\n				<div class=\"elementor-element elementor-element-e6bb006 elementor-column elementor-col-100 elementor-top-column\" data-id=\"e6bb006\" data-element_type=\"column\">\n			<div class=\"elementor-column-wrap\">\n					<div class=\"elementor-widget-wrap\">\n						</div>\n			</div>\n		</div>\n						</div>\n			</div>\n		</section>\n						</div>\n			</div>\n		</div>\n		<p style=\"margin: 0!important;padding: 26px 0 0!important;\"><a href=\"https://oceanwp.org/blog/why-oceanwp-uses-rank-math/\" target=\"_blank\" style=\"display: inline-block; padding: 10px 30px; color: #ffffff; background-color: #13aff0; border-radius: 30px; font-size: 13px; font-weight: bold; line-height: 1.4; text-transform: uppercase; text-align: center; text-decoration: none; letter-spacing: 1px;\">Read More</a></p></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:57:\"https://oceanwp.org/blog/why-oceanwp-uses-rank-math/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:2:\"11\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:4;a:6:{s:4:\"data\";s:61:\"\n		\n		\n				\n				\n		\n				\n\n		\n				\n								\n							\n		\n							\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:60:\"WordPress Hosting – How To Pick The Cost Effective Option?\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:81:\"https://oceanwp.org/blog/wordpress-hosting-how-to-pick-the-cost-effective-option/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:90:\"https://oceanwp.org/blog/wordpress-hosting-how-to-pick-the-cost-effective-option/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 09 Aug 2019 15:58:19 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:6:\"Update\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:29:\"https://oceanwp.org/?p=544523\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1276:\"<p style=\"display: block; padding: 0 0 24px; margin: 0 !important;\"><a href=\"https://oceanwp.org/blog/wordpress-hosting-how-to-pick-the-cost-effective-option/\" target=\"_blank\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/08/wordpress-973439_960_720.jpg\" width=\"1200\" height=\"600\" title=\"WordPress Hosting – How To Pick The Cost Effective Option?\" alt=\"WordPress Hosting – How To Pick The Cost Effective Option?\" style=\"width: 100%!important;\"></a></p><p style=\"padding: 0 26px !important; margin: 0 !important;\">When it comes to WordPress, then it is considered as one of the best content management system. It is easy to use that is the main reason why its demand is increasing day by day. There are lots of other facts that you should read about WordPress hosting in order to enhance your knowledge. If [&#8230;]<p style=\"margin: 0!important;padding: 26px 0 0!important;\"><a href=\"https://oceanwp.org/blog/wordpress-hosting-how-to-pick-the-cost-effective-option/\" target=\"_blank\" style=\"display: inline-block; padding: 10px 30px; color: #ffffff; background-color: #13aff0; border-radius: 30px; font-size: 13px; font-weight: bold; line-height: 1.4; text-transform: uppercase; text-align: center; text-decoration: none; letter-spacing: 1px;\">Read More</a></p></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Walter Moore\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:7290:\"<p style=\"display: block; padding: 0 0 24px; margin: 0 !important;\"><a href=\"https://oceanwp.org/blog/wordpress-hosting-how-to-pick-the-cost-effective-option/\" target=\"_blank\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/08/wordpress-973439_960_720.jpg\" width=\"1200\" height=\"600\" title=\"WordPress Hosting – How To Pick The Cost Effective Option?\" alt=\"WordPress Hosting – How To Pick The Cost Effective Option?\" style=\"width: 100%!important;\"></a></p><p style=\"padding: 0 26px !important; margin: 0 !important;\">\n<p>When it comes to WordPress,\nthen it is considered as one of the best content management system. It is easy\nto use that is the main reason why its demand is increasing day by day. There\nare lots of other facts that you should read about WordPress hosting in order\nto enhance your knowledge. If you have a WordPress website, then WordPress\nhosting is an ideal option that you should choose to get started. Well,\nnumerous benefits are associated with WordPress Hosting that you should\nunderstand properly. It can also help you to know its importance with ease.</p>\n\n\n\n<p>Well, many web hosts are\nout there that are providing support to WordPress. The thing you should know\nthat all of them are not good so you should make your choices wisely. If you\nare looking for a cost-effective WordPress Hosting, then you need to take a lot\nof things into consideration. Some people think that considering the only price\nis not the right thing because there are many other aspects to which you should\npay attention. To ease up your selection process, you should follow some\nbeneficial tips that have been underlined.</p>\n\n\n\n<ul><li><strong>Consider\nthe Price </strong></li></ul>\n\n\n\n<p>First of all, you should\nalways consider the price factor while selecting a cost-effective web hosting\npackage. In this situation, you should also try to keep your budget in mind\nbecause the cost of the web hosting package will always depend on it. If you\nhave a low budget, then you can&#8217;t afford a really expensive package. The\npackage that comes with a very low price is probably a scam to loot you. It is\nthe main reason why you should always make your choices wisely.</p>\n\n\n\n<ul><li><strong>Free\nfeatures </strong></li></ul>\n\n\n\n<p>When it comes to the\nselection of the best hosting services, then you should also check the free\nfeatures that the service providers are offering. You can easily see that many\nservice providers always offer some extras and free features with their web\nhosting packages. Usually, they offer a free domain name, backup service, and\nfree advertising credits. With the help of this, you can get additional value\nfor your services.</p>\n\n\n\n<ul><li><strong>The\nreputation of the company</strong></li></ul>\n\n\n\n<p>Before going to make your\nfinal decision regarding the selection of the best service provider or company,\nyou should check its reputation. With the help of doing this, you can easily\nfind a trustworthy service provider in order to meet your various requirements\nwith ease. Availing service from these service providers will help you to get\nproper satisfaction. To get an idea about the reputation of a company, you can\ntake help from various methods. </p>\n\n\n\n<ul><li><strong>Money\nback guarantee </strong></li></ul>\n\n\n\n<p>You will get amazed after knowing the fact that many service providers are offering the money-back guarantee. With the help of this, you can easily ask for the refund of your payment if you are not satisfied with the services. You should always check all these terms and policies before going to avail services from a web hosting company or service provider. It can also help you to get peace of your mind. </p>\n\n\n\n<ul><li><strong>Installation\nservices </strong></li></ul>\n\n\n\n<p>It is also crucial to check\nwhether the service providers are offering the installation services in the\npackage or not. Most of the service providers offer this service whereas some\ncompanies never give this facility for the users. Well, beginners should always\nchoose a company that is offering installation services because it is a difficult\ntask. Due to this reason, you should always find a service provider after\nchecking all the services and facilities that they are offering.</p>\n\n\n\n<ul><li><strong>Customer\nservice </strong></li></ul>\n\n\n\n<p>Before going to select the\nweb hosting services for your WordPress website, many tips should be taken into\naccount. The most important thing that you should check once is the quality of\nthe customer service. If it is good, then you shouldn&#8217;t think anymore to make\nyour final decision regarding the selection of the best service provider. You\ncan also get an idea about the customer service of a company by asking some\npre-sale questions from the support team.</p>\n\n\n\n<ul><li><strong>Web\nhosting performance </strong></li></ul>\n\n\n\n<p>With the help of knowing\nthe web hosting performance, you can easily take your steps forward. If your\nwebsite is suffering from slowness and invisibility, then it is not a good\nchoice. You should check whether the web hosting performance is good or not.\nAfter this, you can make your final choice and move your steps forward. Never\nignore this factor because it plays an important role that can help you to get\na lot of advantages. </p>\n\n\n\n<p>After considering all the\nabove-mentioned tips, you can easily make your process regarding the selection\nof the best and cost-effective WordPress Hosting services. Keep all these\nfactors in mind and then make your final choice.</p>\n\n\n\n<p><strong>Other tips to consider </strong></p>\n\n\n\n<p>If you are a beginner and\nyou don&#8217;t know how to select the best WordPress Hosting services, then many\ntips can help you out. Well, many service providers are out there, and it is\nthe reason why most of the people are facing a lot of issues while finding the\nbest one. In this situation, you can ask for referrals to narrow down your\nsearch options. There are many other things that you can do to ease up your\ntask. In this way, you can easily know about the top best service providers.\nAfter this, you should make a list and then try to gather some essential\ndetails related to them. By doing this, you can easily pick the right service\nprovider to avail quality services for your website. </p>\n\n\n\n<p><strong>The last words </strong><a href=\"https://www.collectiveray.com/wp/wordpress-tips-tricks-hacks\">WordPress</a> is\nan easy to use content management system that can also help you to maintain the\ncontent of your website. For this, you should look for the best hosting\nservices that are not a piece of cake. You can either choose the <a href=\"https://www.bigdropinc.com/branding/\">branding\nfirm</a> or\nother service providers to take assistance. Never forget about the crucial\nfactors while selecting the right service provider for your WordPress website.\n\n\n\n</p>\n<p style=\"margin: 0!important;padding: 26px 0 0!important;\"><a href=\"https://oceanwp.org/blog/wordpress-hosting-how-to-pick-the-cost-effective-option/\" target=\"_blank\" style=\"display: inline-block; padding: 10px 30px; color: #ffffff; background-color: #13aff0; border-radius: 30px; font-size: 13px; font-weight: bold; line-height: 1.4; text-transform: uppercase; text-align: center; text-decoration: none; letter-spacing: 1px;\">Read More</a></p></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:86:\"https://oceanwp.org/blog/wordpress-hosting-how-to-pick-the-cost-effective-option/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"5\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:5;a:6:{s:4:\"data\";s:61:\"\n		\n		\n				\n				\n		\n				\n\n		\n				\n								\n							\n		\n							\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"15 SEO Tips and Techniques to Boost Ranking on WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:82:\"https://oceanwp.org/blog/15-seo-tips-and-techniques-to-boost-ranking-on-wordpress/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:91:\"https://oceanwp.org/blog/15-seo-tips-and-techniques-to-boost-ranking-on-wordpress/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 09 Aug 2019 15:09:31 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Introducing\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:29:\"https://oceanwp.org/?p=532215\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1320:\"<p style=\"display: block; padding: 0 0 24px; margin: 0 !important;\"><a href=\"https://oceanwp.org/blog/15-seo-tips-and-techniques-to-boost-ranking-on-wordpress/\" target=\"_blank\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/importance-ongoing-SEO.jpg\" width=\"1200\" height=\"600\" title=\"15 SEO Tips and Techniques to Boost Ranking on WordPress\" alt=\"15 SEO Tips and Techniques to Boost Ranking on WordPress\" style=\"width: 100%!important;\"></a></p><p style=\"padding: 0 26px !important; margin: 0 !important;\">WordPress is one of the most popular free content management systems. It’s mostly used by bloggers, but WordPress also works for other types of sites, such as galleries, shops, and forums. WordPress has an understandable interface and reasonable prices. These two features make it a perfect option for beginners and people who don’t want to [&#8230;]<p style=\"margin: 0!important;padding: 26px 0 0!important;\"><a href=\"https://oceanwp.org/blog/15-seo-tips-and-techniques-to-boost-ranking-on-wordpress/\" target=\"_blank\" style=\"display: inline-block; padding: 10px 30px; color: #ffffff; background-color: #13aff0; border-radius: 30px; font-size: 13px; font-weight: bold; line-height: 1.4; text-transform: uppercase; text-align: center; text-decoration: none; letter-spacing: 1px;\">Read More</a></p></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:16:\"Matthew Williams\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:10219:\"<p style=\"display: block; padding: 0 0 24px; margin: 0 !important;\"><a href=\"https://oceanwp.org/blog/15-seo-tips-and-techniques-to-boost-ranking-on-wordpress/\" target=\"_blank\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/importance-ongoing-SEO.jpg\" width=\"1200\" height=\"600\" title=\"15 SEO Tips and Techniques to Boost Ranking on WordPress\" alt=\"15 SEO Tips and Techniques to Boost Ranking on WordPress\" style=\"width: 100%!important;\"></a></p><p style=\"padding: 0 26px !important; margin: 0 !important;\">		<div data-elementor-type=\"wp-post\" data-elementor-id=\"532215\" class=\"elementor elementor-532215\" data-elementor-settings=\"[]\">\n			<div class=\"elementor-inner\">\n				<div class=\"elementor-section-wrap\">\n							<section class=\"elementor-element elementor-element-44a799f elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section\" data-id=\"44a799f\" data-element_type=\"section\">\n						<div class=\"elementor-container elementor-column-gap-default\">\n				<div class=\"elementor-row\">\n				<div class=\"elementor-element elementor-element-6d85e10f elementor-column elementor-col-100 elementor-top-column\" data-id=\"6d85e10f\" data-element_type=\"column\">\n			<div class=\"elementor-column-wrap  elementor-element-populated\">\n					<div class=\"elementor-widget-wrap\">\n				<div class=\"elementor-element elementor-element-227bc0d5 elementor-widget elementor-widget-text-editor\" data-id=\"227bc0d5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\"><p>WordPress is one of the most popular free content management systems. It’s mostly used by bloggers, but WordPress also works for other types of sites, such as galleries, shops, and forums.</p>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<p>WordPress has an understandable interface and reasonable prices. These two features make it a perfect option for beginners and people who don’t want to spend much time on the technical side of their website.</p>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<p>WordPress can help you to make an attractive and stylish site effortlessly. However, if you want to monetize your content, you have to make it Google friendly. In an ideal world, your site should be friendly for all search engines, but Google is the most popular among them. We recommend you focus on Google because the requirements of other search engines are quite similar.</p>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<p>Blogging on WordPress is a great way to make some money even if you’re a college student. You just need a bit of talent, creative ideas, and good writing skills. If you just want to focus on your blog, <a href=\"https://answershark.com/pay-for-college-essay.html\">pay</a> for college essays and leave your homework to someone else. While expert writers deal with your essays, you’ll have time to make your blog a source of constant income.</p>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<h3>#1 Pick the right web host</h3>\n<p>The speed of your site is a crucial indicator both for the search engine and for your visitors. No one would wait for 30 seconds to see your main page! And Google won’t rank your site well if it’s too slow. Choose a web host that is able to provide you with a good speed.</p>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<h3>#2 Polish the first paragraphs</h3>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<p>Search engines pay the most attention to the first 100 words on your page. Make sure that you include all the necessary keywords and internal links in the first paragraphs. The introduction should be a short description of what your post is about.</p>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<h3>#3 Make longer posts</h3>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<p>Longer posts tend to rank better. However, you should keep a balance between the length of your post and its usefulness. It’s hard to believe, for example, that someone would be able to write an interesting 4,000-word post about setting an alarm clock.</p>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<h3>#4 Install Google Analytics</h3>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<p>The presence of Google Analytics on your site probably won’t influence the ranking directly. But this amazing tool will help you to monitor the sources of traffic, your audience’s behavior, and other important data. Regular analysis and improvement will boost your ranking.</p>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<h3>#5 Don’t neglect internal linking</h3>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<p>Internal links give you the opportunity to present all the related content both to Google and your visitors. They simplify the navigation process for search engines, and they won’t leave this advantage without attention.</p>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<h3>#6 Take advantage of social media sharing</h3>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<p>Creating so-called “shareable” content isn’t enough. You should add sharing buttons to your WordPress blog to make the sharing process easier for your readers. If Google sees that your post becomes popular on social media, it’ll rank better.</p>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<h3>#7 Change the permalink structure</h3>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<p>Standard WordPress permalinks aren’t Google friendly. We recommend you to change your permalink structure to be text-based and add some keywords.</p>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<h3>#8 Choose Google-friendly themes</h3>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<p>When you create a site on WordPress, picking a theme is a real challenge. It offers thousands of them, and you have no idea which one is going to work better! But you should take into consideration three criteria: your theme has to be mobile-friendly, fast, and optimized for SEO.</p>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<h3>#9 Use keywords in your content</h3>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<p>Keywords are phrases or separate words that show Google that your article is relevant to its topic. If your article’s theme is on 15 SEO tips and techniques to boost ranking on WordPress, and you don’t include the word “WordPress” in your post, then Google won’t rank it well.</p>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<h3>#10 Install a sitemap plugin</h3>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<p>This plugin is an absolute must-have for WordPress sites. A sitemap helps search engines to navigate your site and index all the content faster. The installation process is quick, and the results won’t be long in coming.</p>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<h3>#11 Name your images</h3>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<p>When you post images, use this opportunity to include more keywords to your content. WordPress allows you to name your images, add alt text, provide a small caption, and apply tags. It won’t take more than a minute, but your positions will certainly improve!</p>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<h3>#12 Pick SEO plugins</h3>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<p>WordPress offers a wide range of plugins, such as the All in One SEO Pack. These plugins are a perfect option for beginners who have no time to deal with complex terms and techniques. SEO plugins will help you with things like generating a sitemap, or changing a title or description.</p>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<h3>#13 Try a table of contents</h3>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<p>We’ve already mentioned that Google appreciates long posts. However, long texts are hard to navigate for users. Add a table of contents, and search engines will notice your attempt to make your site more comfortable for visitors. As a rule, a table of contents increases the time that your readers spend on your site.</p>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<h3>#14 Monitor comments</h3>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<p>Spam comments won’t make your WordPress site attractive for Google. Links to unrelated sites or pages with “shady” content are also harmful to the reputation of your site. And your readers won’t like links to gambling websites on your page about avoiding scammers.</p>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<h3>#15 Post optimized images</h3>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<p>As we’ve mentioned, page download performance is crucial for your ranking. By compressing and resizing images, you’ll automatically increase the download speed. You can optimize your images before uploading them to WordPress or use special plugins.</p>\n<p><!-- /wp:paragraph --></p>\n<p><!-- wp:paragraph --></p>\n<p>WordPress gives many opportunities both to beginners and experienced users. This platform allows you to create attractive sites, but search engine optimization is on you. Don’t neglect our recommendations, and your ranking will improve!</p>\n<p><!-- /wp:paragraph --></p></div>\n				</div>\n				</div>\n						</div>\n			</div>\n		</div>\n						</div>\n			</div>\n		</section>\n						</div>\n			</div>\n		</div>\n		<p style=\"margin: 0!important;padding: 26px 0 0!important;\"><a href=\"https://oceanwp.org/blog/15-seo-tips-and-techniques-to-boost-ranking-on-wordpress/\" target=\"_blank\" style=\"display: inline-block; padding: 10px 30px; color: #ffffff; background-color: #13aff0; border-radius: 30px; font-size: 13px; font-weight: bold; line-height: 1.4; text-transform: uppercase; text-align: center; text-decoration: none; letter-spacing: 1px;\">Read More</a></p></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:87:\"https://oceanwp.org/blog/15-seo-tips-and-techniques-to-boost-ranking-on-wordpress/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"9\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:6;a:6:{s:4:\"data\";s:61:\"\n		\n		\n				\n				\n		\n				\n\n		\n				\n								\n							\n		\n							\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:57:\"How to Promote Your Blog: The Complete Beginner’s Guide\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:79:\"https://oceanwp.org/blog/how-to-promote-your-blog-the-complete-beginners-guide/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:88:\"https://oceanwp.org/blog/how-to-promote-your-blog-the-complete-beginners-guide/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 30 Jul 2019 17:30:47 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Introducing\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:29:\"https://oceanwp.org/?p=524384\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1292:\"<p style=\"display: block; padding: 0 0 24px; margin: 0 !important;\"><a href=\"https://oceanwp.org/blog/how-to-promote-your-blog-the-complete-beginners-guide/\" target=\"_blank\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/corinne-kutz-tMI2_-r5Nfo-unsplash.jpg\" width=\"2880\" height=\"1920\" title=\"How to Promote Your Blog: The Complete Beginner’s Guide\" alt=\"How to Promote Your Blog: The Complete Beginner’s Guide\" style=\"width: 100%!important;\"></a></p><p style=\"padding: 0 26px !important; margin: 0 !important;\">So you started a blog. It looks pretty nice and you invest a huge effort to produce high-qualtiy content on a daily basis. But not many visitors arrive at the website. Why is that the case? Without proper promotion, even the best content has low chances to reach a great audience. The 2019 Blogger Statistics [&#8230;]<p style=\"margin: 0!important;padding: 26px 0 0!important;\"><a href=\"https://oceanwp.org/blog/how-to-promote-your-blog-the-complete-beginners-guide/\" target=\"_blank\" style=\"display: inline-block; padding: 10px 30px; color: #ffffff; background-color: #13aff0; border-radius: 30px; font-size: 13px; font-weight: bold; line-height: 1.4; text-transform: uppercase; text-align: center; text-decoration: none; letter-spacing: 1px;\">Read More</a></p></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Justin Osborne\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:14655:\"<p style=\"display: block; padding: 0 0 24px; margin: 0 !important;\"><a href=\"https://oceanwp.org/blog/how-to-promote-your-blog-the-complete-beginners-guide/\" target=\"_blank\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/corinne-kutz-tMI2_-r5Nfo-unsplash.jpg\" width=\"2880\" height=\"1920\" title=\"How to Promote Your Blog: The Complete Beginner’s Guide\" alt=\"How to Promote Your Blog: The Complete Beginner’s Guide\" style=\"width: 100%!important;\"></a></p><p style=\"padding: 0 26px !important; margin: 0 !important;\">		<div data-elementor-type=\"wp-post\" data-elementor-id=\"524384\" class=\"elementor elementor-524384\" data-elementor-settings=\"[]\">\n			<div class=\"elementor-inner\">\n				<div class=\"elementor-section-wrap\">\n							<section class=\"elementor-element elementor-element-24e7b7e7 elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section\" data-id=\"24e7b7e7\" data-element_type=\"section\">\n						<div class=\"elementor-container elementor-column-gap-default\">\n				<div class=\"elementor-row\">\n				<div class=\"elementor-element elementor-element-2f56f93c elementor-column elementor-col-100 elementor-top-column\" data-id=\"2f56f93c\" data-element_type=\"column\">\n			<div class=\"elementor-column-wrap  elementor-element-populated\">\n					<div class=\"elementor-widget-wrap\">\n				<div class=\"elementor-element elementor-element-103cff73 elementor-widget elementor-widget-text-editor\" data-id=\"103cff73\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n				<div class=\"elementor-widget-container\">\n					<div class=\"elementor-text-editor elementor-clearfix\"><p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">So you started a blog. It looks pretty nice and you invest a huge effort to produce high-qualtiy content on a daily basis. </span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">But not many visitors arrive at the website. Why is that the case? Without proper promotion, even the best content has low chances to reach a great audience. </span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"color: #1155cc;\"><span style=\"font-family: Cambria, serif;\"><u><a href=\"https://growthbadger.com/blog-statistics/\"><span style=\"color: #1155cc;\"><span style=\"font-family: Cambria, serif;\">The 2019 Blogger Statistics </span></span></a></u></span></span><span style=\"font-family: Cambria, serif;\">study published by GrowthBadger is pretty clear on the importance of marketing. 70% of bloggers who earn over $50K per year said they were </span><span style=\"font-family: Cambria, serif;\"><i>active</i></span><span style=\"font-family: Cambria, serif;\"> or</span><span style=\"font-family: Cambria, serif;\"><i> very active</i></span><span style=\"font-family: Cambria, serif;\"> in the promotion of their content. </span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">All successful blogs are heavily promoted. Sure; they are also awesome in terms of content and design. But it’s promotion that brings them the traffic. </span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">So how do you do it?</span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">That’s a tough question that requires an in-depth guide. Don’t worry; we’ve got you covered!</span></p>\n\n<h2>The Complete Guide to Blog Promotion</h2>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\"><b>1. Technical SEO Is an Essential Aspect of the Promotion Process</b></span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">When most bloggers think about promoting, they focus on content and marketing. They will get a </span><span style=\"color: #1155cc;\"><span style=\"font-family: Cambria, serif;\"><u><b><a href=\"https://www.proessaywriting.com/essay-paper/\"><span style=\"color: #1155cc;\"><span style=\"font-family: Cambria, serif;\">paper essay</span></span></a></b></u></span></span><span style=\"font-family: Cambria, serif;\"> service to complete more content for them, so they will have something extra to share with their audience. They will include all the right keywords and they will hit the social media with their links. </span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">That’s okay. </span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">But before you start promoting, you need something outstanding to promote. These are the technicalities that you shouldn’t neglect:</span></p>\n\n<ul>\n 	<li>\n<p style=\"margin-bottom: 0in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">Reliable hosting</span></p>\n</li>\n 	<li>\n<p style=\"margin-bottom: 0in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">Utmost security</span></p>\n</li>\n 	<li>\n<p style=\"margin-bottom: 0in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">Speed at all pages and on all functions</span></p>\n</li>\n 	<li>\n<p style=\"margin-bottom: 0in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">A great multi-purpose theme with all needed </span><span style=\"color: #1155cc;\"><span style=\"font-family: Cambria, serif;\"><u><a href=\"https://oceanwp.org/extension/category/premium/\"><span style=\"color: #1155cc;\"><span style=\"font-family: Cambria, serif;\">premium extensions</span></span></a></u></span></span></p>\n</li>\n 	<li>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">Functional links</span></p>\n</li>\n</ul>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">Speaking of technical SEO you should also use Google Analytics to monitor the blog’s performance.</span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">When you get these things right, your content marketing will work. The search engine will consider your website as useful, and it will start offering it as a relevant result to a user’s search.</span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\"><b>2. On-Site Search Engine Optimization</b></span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">Lauren Ledure, marketing advisor for various </span><span style=\"color: #1155cc;\"><span style=\"font-family: Cambria, serif;\"><u><b><a href=\"https://www.ninjaessays.com/\"><span style=\"color: #1155cc;\"><span style=\"font-family: Cambria, serif;\">custom writing services</span></span></a></b></u></span></span><span style=\"font-family: Cambria, serif;\">, explains: “Bloggers rarely see SEO as part of their promotional efforts, but that’s exactly what it is. When you use the right keywords and you optimize the site’s elements, you’re promoting your website to search engines.”</span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">These are the on-site elements that need keyword optimization:</span></p>\n\n<ul>\n 	<li>\n<p style=\"margin-bottom: 0in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">The URL</span></p>\n</li>\n 	<li>\n<p style=\"margin-bottom: 0in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">The title and description</span></p>\n</li>\n 	<li>\n<p style=\"margin-bottom: 0in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">The main heading and few subheadings</span></p>\n</li>\n 	<li>\n<p style=\"margin-bottom: 0in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">The images</span></p>\n</li>\n 	<li>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">The content itself</span></p>\n</li>\n</ul>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">But when you’re using keywords, you shouldn’t go too far. Use too many of them and you’ll easily be labeled as a spammer. </span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">If you have no idea how to do proper search engine optimization, it’s best to hire marketing experts from a service like </span><span style=\"color: #1155cc;\"><span style=\"font-family: Cambria, serif;\"><u><b><a href=\"https://www.brillassignment.co.uk/\"><span style=\"color: #1155cc;\"><span style=\"font-family: Cambria, serif;\">Brill Assignment</span></span></a></b></u></span></span><span style=\"font-family: Cambria, serif;\">. This is an </span><span style=\"color: #1155cc;\"><span style=\"font-family: Cambria, serif;\"><u><b><a href=\"https://www.bestessays.com.au/assignment_services_australia.php\"><span style=\"color: #1155cc;\"><span style=\"font-family: Cambria, serif;\">assignment writing service</span></span></a></b></u></span></span><span style=\"font-family: Cambria, serif;\">, but the writers and editors can work on all kinds of projects, including SEO tasks. You can also check out Upwork – a platform where you can hire skilled freelancers for all types of marketing tasks.</span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\"><b>3. Let the Real Promotion Begin: Use Social Media!</b></span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">Of course; social media is inevitable. It gives you tons of space for free promotion. You can share links to your blog, invite your followers to respond to surveys, and encourage them to join the discussion under a blog post. </span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">But some paid advertising is also needed. Facebook prefers user-generated content, and your presence on Instagram will require some influencer collaboration. </span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">Let’s specify the details about social media promotion:</span></p>\n\n<ul>\n 	<li>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">Choose the platforms where your audience is active the most. Be present on a daily basis, but don’t spam. </span></p>\n</li>\n 	<li>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">Instagram stories are great! You can show your face as a blogger, talk about relevant issues and connect with your audience on a deeper level. </span></p>\n</li>\n 	<li>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">Don’t forget that Reddit and Quora are part of social media, too. Search these networks for questions that you can answer. Then, answer them through in-depth posts on your blog. You’ll answer on Reddit and Quora, but the content will be shorter and you’ll leave the link for everyone who wants to know more. </span></p>\n</li>\n 	<li>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">Influencer marketing is the bomb. If your posts get promoted by someone who people love to follow, you’ll notice a huge boost in traffic. </span></p>\n</li>\n</ul>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\"><b>4. Guest Blogs Are Your Ticket to Boosted Performance</b></span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">You just wrote an awesome post for your blog? You can’t sit and wait for other bloggers to start linking to it. You can do part of the work, too. </span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">Almost all popular blogs from your niche will accept guest posts. Offer them! You’ll write useful content and you’ll include the link to your post where it fits the most. Some blogs will also allow you to feature a link to your site in the bio. </span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">You want to get genuine links from other bloggers? You’ll encourage them if you publish highly useful guides, studies, survey results, and in-depth content that present you as an authority. </span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\"><b>5. Don’t Forget about Email Marketing</b></span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">Whenever someone reads a useful post on your website, you get a chance to keep them coming back. Pop-ups are boring, but also useful in some situations. You can promise a white paper or eBook to trigger the reader’s interest. When you provide something of great value, they will love to sign up. </span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">However, you’ll have to keep providing value. Don’t send plain emails that feature links to your blog. Make them really special in terms of design and content. It’s great to offer something only for your subscribers, so they will see that getting all those messages in their inbox serves them a good purpose. </span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">And that was your general guide on how to promote a blog. It seems simple, but each of the points listed above carries along many other aspects. When you start working on your email marketing campaign, you’ll discover endless nuances and you’ll experiment with different techniques. It’s the same with SEO, social media marketing, and all other types of promotion. </span></p>\n<p style=\"margin-bottom: 0.14in;\" align=\"justify\"><span style=\"font-family: Cambria, serif;\">So focus, be ready to do a lot of work, and do it!</span></p></div>\n				</div>\n				</div>\n						</div>\n			</div>\n		</div>\n						</div>\n			</div>\n		</section>\n						</div>\n			</div>\n		</div>\n		<p style=\"margin: 0!important;padding: 26px 0 0!important;\"><a href=\"https://oceanwp.org/blog/how-to-promote-your-blog-the-complete-beginners-guide/\" target=\"_blank\" style=\"display: inline-block; padding: 10px 30px; color: #ffffff; background-color: #13aff0; border-radius: 30px; font-size: 13px; font-weight: bold; line-height: 1.4; text-transform: uppercase; text-align: center; text-decoration: none; letter-spacing: 1px;\">Read More</a></p></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:84:\"https://oceanwp.org/blog/how-to-promote-your-blog-the-complete-beginners-guide/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"3\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:7;a:6:{s:4:\"data\";s:61:\"\n		\n		\n				\n				\n		\n				\n\n		\n				\n								\n							\n		\n							\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:53:\"How to Maintain Brand Consistency across your Website\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:79:\"https://oceanwp.org/blog/how-to-maintain-brand-consistency-across-your-website/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:87:\"https://oceanwp.org/blog/how-to-maintain-brand-consistency-across-your-website/#respond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 30 Jul 2019 17:04:26 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Introducing\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:29:\"https://oceanwp.org/?p=524300\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1304:\"<p style=\"display: block; padding: 0 0 24px; margin: 0 !important;\"><a href=\"https://oceanwp.org/blog/how-to-maintain-brand-consistency-across-your-website/\" target=\"_blank\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/brainstorming-branding-businesspeople-1162968-1.jpg\" width=\"1280\" height=\"1007\" title=\"How to Maintain Brand Consistency across your Website\" alt=\"How to Maintain Brand Consistency across your Website\" style=\"width: 100%!important;\"></a></p><p style=\"padding: 0 26px !important; margin: 0 !important;\">Your website is the nerve center of your online presence. This is how most of your customers will find your brand in the search and learn more about it.&#160; Given that, it’s not surprising that your website can also serve as an incredibly powerful branding tool. And, as such, it needs to be crafted carefully. [&#8230;]<p style=\"margin: 0!important;padding: 26px 0 0!important;\"><a href=\"https://oceanwp.org/blog/how-to-maintain-brand-consistency-across-your-website/\" target=\"_blank\" style=\"display: inline-block; padding: 10px 30px; color: #ffffff; background-color: #13aff0; border-radius: 30px; font-size: 13px; font-weight: bold; line-height: 1.4; text-transform: uppercase; text-align: center; text-decoration: none; letter-spacing: 1px;\">Read More</a></p></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Jacob Wilson\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:10628:\"<p style=\"display: block; padding: 0 0 24px; margin: 0 !important;\"><a href=\"https://oceanwp.org/blog/how-to-maintain-brand-consistency-across-your-website/\" target=\"_blank\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/brainstorming-branding-businesspeople-1162968-1.jpg\" width=\"1280\" height=\"1007\" title=\"How to Maintain Brand Consistency across your Website\" alt=\"How to Maintain Brand Consistency across your Website\" style=\"width: 100%!important;\"></a></p><p style=\"padding: 0 26px !important; margin: 0 !important;\">\n<p>Your website is the nerve center of your online presence. This is how most of your customers will find your brand in the search and learn more about it.&nbsp;</p>\n\n\n\n<p>Given that, it’s not surprising that your website can also serve as an incredibly powerful branding tool. And, as such, it needs to be crafted carefully.</p>\n\n\n\n<p>Don’t forget that today’s users are picky. <a href=\"https://www.researchgate.net/publication/220208334_Attention_web_designers_You_have_50_milliseconds_to_make_a_good_first_impression_Behaviour_and_Information_Technology_252_115-126\">Research says</a> that it takes about 50 milliseconds for them to form opinions about your website and decide whether they will stay on it. Apart from expecting your website to be fast, functional, and responsive across multiple devices, they also prefer websites that deliver consistent experiences, irrespective of the page they land on.&nbsp;</p>\n\n\n\n<p>By using your brand elements consistently across your website, you will increase your brand’s authority, build trust with your audiences, and inspire them to convert faster.</p>\n\n\n\n<p>Let’s see how to create consistent website experiences.</p>\n\n\n\n<h2>Get to Know your Audiences&nbsp;</h2>\n\n\n\n<p>Do thorough market research to see what kind of audiences are interested in your products or services. Pay attention to their demographics data, backgrounds, education, preferences, and major pain points. Based on this data, segment them and <a href=\"https://blog.hootsuite.com/buyer-persona/\">build solid buyer personas.</a>&nbsp;</p>\n\n\n\n<p>Just like their mere name says, buyer personas are semi-fictional representations of your target customers that will help you understand their needs better and guide you while tailoring your brand elements to their needs.&nbsp;<br></p>\n\n\n\n<h2>Build a Solid Brand Strategy&nbsp;</h2>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://lh6.googleusercontent.com/Wuu8xSLQJ0uQkT_Yo1qXQhC-vq0ht_D99-KIsMHyxO3pyEznQEgHtraCTwe223PiCr-U2HAyg3OxlJ-nsbjU5GguQzEBXMqMT65o_wJT2jTFC1JmTEgp1HVCfI_KkeccypSErDph\" alt=\"\"/></figure>\n\n\n\n<p>Now that you know who your audiences are, it’s time to <a href=\"https://barkingdog.com.au/\">build a comprehensive brand strategy</a>. It should address every aspect of your website content and design, helping you keep these elements consistent as your brand grows.&nbsp;</p>\n\n\n\n<p>Based on their branding strategy, many companies decide to create detailed brand guidelines. Simply put, brand guidelines dictate your content creation efforts, design elements, and the overall appeal of your website.&nbsp;</p>\n\n\n\n<p>They should include every aspect of your online presence, especially visual design elements such as:</p>\n\n\n\n<ul><li>the use of color palettes, as <a href=\"https://blog.hubspot.com/marketing/psychology-of-color\">each color triggers different emotions</a>. For example, blue equals trustworthiness, orange stands for playfulness, green is synonymous with nature, red is passionate, etc.</li><li>the use of typography – choose the fonts you want to use and apply them consistently across your website. For instance, serif fonts are reliable and traditional, sans serif is modern, while script fonts are considered luxury.</li><li>image formatting and sizes. For example, the sizes of images on your website and your Facebook profile should not be the same. Create a folder with the approved visual content formats and detailed instructions on how to share visuals across different channels.</li><li>your logo – it should reflect everything your brand stands for. Choose it in the long run and make sure it is applied consistently across your website. Many popular websites, such as Content Marketing Institute or HubSpot, apply their logo on each piece of content they produce to increase brand familiarity.</li></ul>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://lh5.googleusercontent.com/ycnRja5ihdGTMNOToHppFMPwhNTGVHsdOl2T6Pb832iEGUcBkegnleAxPvpQbb0fEt5_OrN371DkUads1cEkG1TfV94XXrztZALcvioLVM8OuI9PPHCmy6Zv3cxbvKWS1LWKbFCg\" alt=\"\"/></figure>\n\n\n\n<p>Your brand style guidelines should be easily accessible to every member of your organization so they can apply these rules consistently across all channels.</p>\n\n\n\n<h2>Determine your Tone of Voice</h2>\n\n\n\n<p><a href=\"https://www.semrush.com/blog/how-to-define-your-tone-of-voice/\">The tone of voice</a> is what sets big brands from mediocre ones. It allows you to create a recognizable brand personality across multiple channels and, above all, to build stronger relationships with your target audiences. For starters, assess your brand traits thoroughly. Try to describe it in a few words or sentences. If your brand were a real person, what adjectives would describe it best? Is it authoritative or emotional? Maybe it is energetic and friendly? Or, you would like to emphasize its trustworthiness.&nbsp;</p>\n\n\n\n<p>Your tone of voice depends on a wide range of factors, from your industry to your audiences. For example, a healthcare non-profit would want to sound authoritative and, at the same time, ensure that their missions and values are understandable by everyone. If you’re a fashion brand targeting Millennials, you will probably want to sound friendly, informal, and playful.&nbsp;</p>\n\n\n\n<p>Your brand voice should dictate every form of your website content, from your blog to your product pages and FAQ page. No matter where a visitor lands, they should recognize your language and know who it belongs to. Also, you should reassess your existing website content to see whether it is on-brand and adapt your language accordingly.</p>\n\n\n\n<h2>Craft a Content Plan</h2>\n\n\n\n<p>Quality content is what attracts people to your site. Now that you’ve grabbed their attention, you need to keep them engaged. This is why you need to create top-notch content consistently. Your goal is to create a thorough editorial calendar, where you would map out your entire content marketing activity.</p>\n\n\n\n<p>First, decide on how often you will publish fresh content. Will you do so four times a month or maybe four times weekly? Once you determine your schedule, stick to it to help your audiences know when to expect your new content.</p>\n\n\n\n<p>Second, think about the topics you want to write about. You don’t want to discuss the same topic over and over again. The idea is to provide different audience segments with relevant and yet, fresh topics that would resonate with them. Many tools can help you <a href=\"https://www.quicksprout.com/7-tools-for-generating-infinite-content-ideas-for-your-blog/\">generate fresh content ideas</a>, such as BuzzSumo, HubSpot’s Blog Topic Generator, or Google Trends.&nbsp;</p>\n\n\n\n<p>Third, consider content form variety. Blog articles are the backbone of your content, but will they be the only type of content you create? There are many engaging forms of content that may generate a greater ROI, such as infographics, animations, ultimate guides, comprehensive lists, case studies, videos, etc.</p>\n\n\n\n<p>You should build your plan 4-6 weeks ahead. Use project management tools to implement your strategy effortlessly. With these tools, you can track what blog posts are assigned to writers, which ones are going through edits, which ones are ready to get published and promoted, etc. Make sure your content plan is achievable and that every member of your content marketing team, from writers to designers and editors, has enough time to do their research and complete their tasks.</p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://lh5.googleusercontent.com/CRjMR8XQJgTiR26mW0jkvkHlUAHuzXLKg58_o3M1_CpudfJR1axZYLyttKUD2dM2jgPpQM5X0rfg35DHz8SRwNgoDkSRMxau_nOF3nXOHZvXVzNM_a2zLh1TBd0dO_0bBBznDnzA\" alt=\"\"/></figure>\n\n\n\n<h2>Pay Special Attention to Guest Articles</h2>\n\n\n\n<p>Creating top-quality content consistently is a tedious task. Precisely because of that, many bloggers accept guest articles.&nbsp;</p>\n\n\n\n<p>Apart from helping you deliver fresh and insightful content consistently, this is an amazing opportunity to collaborate with the influential people in your industry, attract their audiences to your website, and increase your brand exposure.&nbsp;</p>\n\n\n\n<p>To ensure each guest article on your blog is on-brand and relevant to your audience, you need to <a href=\"https://www.shoutmeloud.com/how-to-create-guest-posting-guideline-page.html\">set clear guest blogging guidelines</a>.&nbsp;</p>\n\n\n\n<p>For starters, you should inform a guest blogger about the benefits of contributing to your site, such as branding, free backlinks, blog stats, etc. Then, familiarize them with clear rules, such as a strict word limit, website niche, relevant topics, the use of images, and the importance of unique and data-backed content.</p>\n\n\n\n<h2>Over to You</h2>\n\n\n\n<p>To get the most out of your online branding strategy, you should align your website presence with other digital channels you use, such as your social networks, email marketing strategy, chatbots, or PPC. You should also focus on creating a consistent brand image online and offline. For example, if you’re selling your products online, make sure that you’re the design elements and messaging remain on-brand, both on your website and product packaging.<br></p>\n\n\n\n<p>Hope this helps!&nbsp;</p>\n\n\n\n<p></p>\n\n\n\n<p>AUTHOR BIO</p>\n\n\n\n<p>Jacob Wilson is a business consultant, and an organizational psychologist, based in Brisbane. Passionate about marketing, social networks, and business in general. In his spare time, he writes a lot about new business strategies and digital marketing for <a href=\"https://bizzmarkblog.com/\">Bizzmarkblog.com</a>.<br></p>\n<p style=\"margin: 0!important;padding: 26px 0 0!important;\"><a href=\"https://oceanwp.org/blog/how-to-maintain-brand-consistency-across-your-website/\" target=\"_blank\" style=\"display: inline-block; padding: 10px 30px; color: #ffffff; background-color: #13aff0; border-radius: 30px; font-size: 13px; font-weight: bold; line-height: 1.4; text-transform: uppercase; text-align: center; text-decoration: none; letter-spacing: 1px;\">Read More</a></p></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:84:\"https://oceanwp.org/blog/how-to-maintain-brand-consistency-across-your-website/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:8;a:6:{s:4:\"data\";s:61:\"\n		\n		\n				\n				\n		\n				\n\n		\n				\n								\n							\n		\n							\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:51:\"7 Must-Have And Amazing Tools For Content Marketers\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:77:\"https://oceanwp.org/blog/7-must-have-and-amazing-tools-for-content-marketers/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:85:\"https://oceanwp.org/blog/7-must-have-and-amazing-tools-for-content-marketers/#respond\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 30 Jul 2019 16:55:25 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Introducing\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:29:\"https://oceanwp.org/?p=528580\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1279:\"<p style=\"display: block; padding: 0 0 24px; margin: 0 !important;\"><a href=\"https://oceanwp.org/blog/7-must-have-and-amazing-tools-for-content-marketers/\" target=\"_blank\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/Screenshot-2019-07-30-at-2.59.18-PM.png\" width=\"1014\" height=\"570\" title=\"7 Must-Have And Amazing Tools For Content Marketers\" alt=\"7 Must-Have And Amazing Tools For Content Marketers\" style=\"width: 100%!important;\"></a></p><p style=\"padding: 0 26px !important; margin: 0 !important;\">Modern day business houses are slowly waking up to the immense potential of content marketing which is causing 88% of B2B marketers to include the same in their marketing propagandas. But if you somehow fall within the remaining 32%, then you have come to the right place as today we will take you through some [&#8230;]<p style=\"margin: 0!important;padding: 26px 0 0!important;\"><a href=\"https://oceanwp.org/blog/7-must-have-and-amazing-tools-for-content-marketers/\" target=\"_blank\" style=\"display: inline-block; padding: 10px 30px; color: #ffffff; background-color: #13aff0; border-radius: 30px; font-size: 13px; font-weight: bold; line-height: 1.4; text-transform: uppercase; text-align: center; text-decoration: none; letter-spacing: 1px;\">Read More</a></p></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Jennifer colby\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:10575:\"<p style=\"display: block; padding: 0 0 24px; margin: 0 !important;\"><a href=\"https://oceanwp.org/blog/7-must-have-and-amazing-tools-for-content-marketers/\" target=\"_blank\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/Screenshot-2019-07-30-at-2.59.18-PM.png\" width=\"1014\" height=\"570\" title=\"7 Must-Have And Amazing Tools For Content Marketers\" alt=\"7 Must-Have And Amazing Tools For Content Marketers\" style=\"width: 100%!important;\"></a></p><p style=\"padding: 0 26px !important; margin: 0 !important;\">\n<p>Modern day business houses are slowly waking up to the immense potential of content marketing which is causing 88% of B2B marketers to include the same in their marketing propagandas. But if you somehow fall within the remaining 32%, then you have come to the right place as today we will take you through some of the very best content marketing tools which can help you in planning, developing, distributing, testing and optimizing content. Even with artificial intelligence advancing at a rapid pace, no tool can replace a robust marketing strategy channelled by talented humans. You can make your job a whole lot easier by banking on these <a href=\"https://techigem.com/content-marketing-tools/\">intuitive tools</a> listed down below.<br></p>\n\n\n\n<h2><strong><a href=\"https://www.grammarly.com/\">Grammarly</a></strong></h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/556501-grammarly.png\" alt=\"\" class=\"wp-image-528582\" width=\"287\" height=\"211\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/556501-grammarly.png 333w, //oceanwp.org/wp-content/uploads/2019/07/556501-grammarly-300x221.png 300w\" sizes=\"(max-width: 287px) 100vw, 287px\" /></figure></div>\n\n\n\n<p>None of us are perfect in terms of writing but that is exactly what readers expect us to be. The good news is you can envision a more perfect version of your written content with Grammarly which comes in both free and paid versions with different set of possibilities. Grammarly can serve as a potent proofreading tool in the arsenal of all wannabe writers by detecting spelling and punctuation mistakes apart from suggesting better word placements. Its paid version can also run a plagiarism check on your content apart from providing you with a readability score and insights on sentence length.&nbsp;<br></p>\n\n\n\n<h2><a href=\"https://buzzsumo.com/\">BuzzSumo</a></h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/images.png\" alt=\"\" class=\"wp-image-528585\"/></figure></div>\n\n\n\n<p>Stay a step ahead of your peers by gaining thorough knowledge about industry trends with this stellar content marketing tool. All you need to do is simply enter a particular domain name to analyse the type of content which garners maximum engagement amongst users. You can easily make out the trendiest topics pertaining to a particular industry for gauging out the ones you need to write your blog on. It also becomes very easy to find out the best influencers so that you can ask them to market your content. You can run analysis reports to find out the type of content which is mostly shared across different social media platforms. BuzzSumo also sends alerts to its users whenever a competitor website posts new content so that you can buckle up in the game. You can even compare your own performance with that of a competitor to find out where you stand in terms of both quality as well as engagement.&nbsp;<br></p>\n\n\n\n<h2><a href=\"https://www.google.com/alerts\">Google Alerts</a></h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/Google-Alerts-00.jpg\" alt=\"\" class=\"wp-image-528586\" width=\"368\" height=\"171\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/Google-Alerts-00.jpg 640w, //oceanwp.org/wp-content/uploads/2019/07/Google-Alerts-00-300x140.jpg 300w\" sizes=\"(max-width: 368px) 100vw, 368px\" /></figure></div>\n\n\n\n<p>This free of cost notification service powered by Google can help content marketers in keeping a track of topics which holds special significance to their area of operation. Emails are sent to its subscribers for summarizing search activities surrounding particular search terms. Retailers can benefit out of greater information about their concerned product and business by just setting up an alert for a particular keyword. It also helps by keeping a track over different influencers as well as competitors so that you can be well abreast of the upcoming trends in your particular field.&nbsp;<br></p>\n\n\n\n<h2><a href=\"https://www.outbrain.com/content-marketing/\">Outbrain</a></h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/images.jpeg\" alt=\"\" class=\"wp-image-528587\" width=\"433\" height=\"252\"/></figure></div>\n\n\n\n<p>There is no point in coming up with killer content if you cannot devise a strategy for promoting and distributing the same. This is exactly where Outbrain can come to your rescue with a proper plan to connect with the audience and promote your products to garner maximum engagement. Marketers can benefit out of personalized recommendations from Outbrain which analyses different factors such as behaviour, demographics, location and interests of the audience to provide full proof results. It serves as the ideal platform for linking both marketers and publishers while carefully monitoring content quality and reducing the usage of different deceptive tactics. Content marketers can utilise the Outbrain platform to promote a plethora of contents ranging from infographics to blog posts, videos, presentations and a lot more.&nbsp;<br></p>\n\n\n\n<h2><a href=\"https://evernote.com/\">Evernote</a></h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/evernote-og-1024x500.png\" alt=\"\" class=\"wp-image-528588\" width=\"439\" height=\"214\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/evernote-og.png 1024w, //oceanwp.org/wp-content/uploads/2019/07/evernote-og-300x146.png 300w, //oceanwp.org/wp-content/uploads/2019/07/evernote-og-768x375.png 768w\" sizes=\"(max-width: 439px) 100vw, 439px\" /></figure></div>\n\n\n\n<p>Stay super organised while brainstorming for future content using Evernote which can help you store all your ideas for being readily accessed by your entire team. You can also share it with influencers maybe while collaborating on a particular project. Evernote serves as a great place to add in information and is available across all devices. Be it your smartphone or your work computer, it becomes very easy to access all the information added to the Evernote portal in the form of web pages, images or PDF files. It also becomes possible to access Evernote in offline mode to search for images or text captured previously, sync notes across devices and add annotations to images.<br></p>\n\n\n\n<h2><a href=\"https://piktochart.com/\">Piktochart</a></h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/Logo-Tagline_Vertical_Full-Color-1024x731.png\" alt=\"\" class=\"wp-image-528589\" width=\"339\" height=\"242\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/Logo-Tagline_Vertical_Full-Color-1024x731.png 1024w, //oceanwp.org/wp-content/uploads/2019/07/Logo-Tagline_Vertical_Full-Color-300x214.png 300w, //oceanwp.org/wp-content/uploads/2019/07/Logo-Tagline_Vertical_Full-Color-768x549.png 768w, //oceanwp.org/wp-content/uploads/2019/07/Logo-Tagline_Vertical_Full-Color.png 1162w\" sizes=\"(max-width: 339px) 100vw, 339px\" /></figure></div>\n\n\n\n<p>If you are on the lookout for a tool which can help you out in the creation of visual content, then Piktochart can serve you pretty well. Be it reports, infographics or presentations, Pikochart can hike up your designing aptitude significantly so that you come up with excellent end results which are worth sharing. The first thing which is bound to stun you about this tool is its user-friendly and intuitive interface which can help you take your pick amongst the 100 different icons, themes, color schemes and graphics for infusing life into your boring old data set. All you need to do is simply drag and drop the text and visual elements to your canvas. Its free version has an upper limit on the usage of colors, fonts and icons which can be overcome by upgrading to the paid version. In the later one, you can either go ahead and create your very own infographic or take your pick amongst its pre-set templates.&nbsp;<br></p>\n\n\n\n<h2><a href=\"https://www.cyfe.com/\">Cyfe</a></h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/download.png\" alt=\"\" class=\"wp-image-528590\" width=\"297\" height=\"111\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/download.png 367w, //oceanwp.org/wp-content/uploads/2019/07/download-300x112.png 300w\" sizes=\"(max-width: 297px) 100vw, 297px\" /></figure></div>\n\n\n\n<p>This multi-faceted business dashboard can come to your rescue while dealing with the nitty gritties of email marketing, team management, event scheduling, financing, web analytics and a lot more. You can think of Cyfe as a middleman which establishes seamless connectivity with other tools such as Twitter, Google Analytics, Facebook etc. to strengthen your content marketing arsenal. Be it creation, editing or organizing content as well as monitoring its performance on social media, you can do it all using Cyfe. The multi-user tool can be of great help in both adding new members to your team and tracking the development of ongoing projects you are associated with under one roof.&nbsp;</p>\n\n\n\n<h2>Conclusion<br></h2>\n\n\n\n<p>If you have a faulty content strategy, then these content marketing tools can lessen the damage impact by adding inertia to your work speed. So, go ahead and implement them today. Also, don’t forget to let us know about your experience in the comments sections below.&nbsp;<br></p>\n<p style=\"margin: 0!important;padding: 26px 0 0!important;\"><a href=\"https://oceanwp.org/blog/7-must-have-and-amazing-tools-for-content-marketers/\" target=\"_blank\" style=\"display: inline-block; padding: 10px 30px; color: #ffffff; background-color: #13aff0; border-radius: 30px; font-size: 13px; font-weight: bold; line-height: 1.4; text-transform: uppercase; text-align: center; text-decoration: none; letter-spacing: 1px;\">Read More</a></p></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:82:\"https://oceanwp.org/blog/7-must-have-and-amazing-tools-for-content-marketers/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"0\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:9;a:6:{s:4:\"data\";s:61:\"\n		\n		\n				\n				\n		\n				\n\n		\n				\n								\n							\n		\n							\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:72:\"How to build a real estate website using Toolset Real Estate and OceanWP\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:98:\"https://oceanwp.org/blog/how-to-build-a-real-estate-website-using-toolset-real-estate-and-oceanwp/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:107:\"https://oceanwp.org/blog/how-to-build-a-real-estate-website-using-toolset-real-estate-and-oceanwp/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Sun, 21 Jul 2019 07:26:53 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Introducing\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:29:\"https://oceanwp.org/?p=512914\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1333:\"<p style=\"display: block; padding: 0 0 24px; margin: 0 !important;\"><a href=\"https://oceanwp.org/blog/how-to-build-a-real-estate-website-using-toolset-real-estate-and-oceanwp/\" target=\"_blank\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/featured-image.png\" width=\"1201\" height=\"600\" title=\"How to build a real estate website using Toolset Real Estate and OceanWP\" alt=\"How to build a real estate website using Toolset Real Estate and OceanWP\" style=\"width: 100%!important;\"></a></p><p style=\"padding: 0 26px !important; margin: 0 !important;\">A real estate website needs to be as stable and as reliable as the houses you are selling. But building a sturdy real estate website that users will enjoy using can be difficult if you use the wrong set of tools. Luckily, combining Toolset Real Estate with OceanWP is proven to give you a professional [&#8230;]<p style=\"margin: 0!important;padding: 26px 0 0!important;\"><a href=\"https://oceanwp.org/blog/how-to-build-a-real-estate-website-using-toolset-real-estate-and-oceanwp/\" target=\"_blank\" style=\"display: inline-block; padding: 10px 30px; color: #ffffff; background-color: #13aff0; border-radius: 30px; font-size: 13px; font-weight: bold; line-height: 1.4; text-transform: uppercase; text-align: center; text-decoration: none; letter-spacing: 1px;\">Read More</a></p></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:8:\"Joe Lobo\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:33670:\"<p style=\"display: block; padding: 0 0 24px; margin: 0 !important;\"><a href=\"https://oceanwp.org/blog/how-to-build-a-real-estate-website-using-toolset-real-estate-and-oceanwp/\" target=\"_blank\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/featured-image.png\" width=\"1201\" height=\"600\" title=\"How to build a real estate website using Toolset Real Estate and OceanWP\" alt=\"How to build a real estate website using Toolset Real Estate and OceanWP\" style=\"width: 100%!important;\"></a></p><p style=\"padding: 0 26px !important; margin: 0 !important;\">\n<p>A real estate website needs to be as stable and as reliable as the houses you are selling.<br></p>\n\n\n\n<p>But building a sturdy real estate website that users will enjoy using can be difficult if you use the wrong set of tools.<br></p>\n\n\n\n<p>Luckily, combining <a href=\"https://toolset.com/home/toolset-real-estate/\">Toolset Real Estate</a> with <a href=\"https://oceanwp.org/\">OceanWP</a> is proven to give you a professional real estate website with all of the functions you will need.<br></p>\n\n\n\n<p>Below we will show you how to build the following features which you will need on your real estate website:</p>\n\n\n\n<ul><li>Custom post types for your different properties and agents</li><li>Custom fields to add information such as the number of bathrooms</li><li>Taxonomies to separate your properties based on features (detached houses, bungalows etc.)</li><li>Templates to display your properties with the same structure</li><li>A slider to show images of your properties</li><li><a href=\"https://oceanwp.org/blog/toolsets-post-relationships-oceanwp-will-help-build-great-e-commerce-site/\">Post-relationships</a> to link the estate agents with the properties they are in charge of</li><li>A search so users can easily find the best property for them</li><li>Maps to show the locations of the properties and search results</li><li>A front-end form so users can submit their own property listings</li></ul>\n\n\n\n<p><strong>If you want to carry out the steps as you read them you can download your own </strong><a href=\"https://discover-wp.com/site-types/bootstrap-estate-layouts/\"><strong>free test real estate website</strong></a><strong> built using Toolset and OceanWP to play around with.</strong></p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image7-1024x622.jpg\" alt=\"\" class=\"wp-image-512945\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image7-1024x622.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image7-300x182.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image7-768x466.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image7.jpg 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<h2>Why we’re using Toolset Real Estate and OceanWP<br></h2>\n\n\n\n<p>Toolset Real Estate is part of <a href=\"https://toolset.com/\">Toolset</a> which provides you all of the features you need to build multiple types of professional websites.</p>\n\n\n\n<p>Specifically, with Toolset Real Estate you won’t need any other plugin to add the features a real estate website needs. This means you don’t need to worry about plugin compatibility or whether the sheer number of plugins will slow your website down.</p>\n\n\n\n<p>Meanwhile, OceanWP is one of the most popular themes for business websites for a reason. Websites run by OceanWP have a better conversion rate, faster load times and improved SEO so house buyers can find your website easily.</p>\n\n\n\n<p>Together, Toolset Real Estate and OceanWP work seamlessly which means you can build robust websites that look great without any concerns.&nbsp;</p>\n\n\n\n<p>Don’t forget you can<a href=\"https://discover-wp.com/site-templates/\"> download test websites built using Toolset and OceanWP</a> for free for you to experiment on.</p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image2-1024x545.jpg\" alt=\"\" class=\"wp-image-512950\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image2-1024x545.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image2-300x160.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image2-768x408.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image2.jpg 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<p>Let’s get started building our real estate website!</p>\n\n\n\n<h2>1.  Create your custom post type <br></h2>\n\n\n\n<p>First, we need to create a <a href=\"https://docs.oceanwp.org/article/477-how-to-build-advanced-websites-based-on-custom-post-types-with-toolset-and-oceanwp\">custom post type</a> for our “Houses” section so that users know exactly where to go to view them.</p>\n\n\n\n<ol><li>Head to the <strong>Toolset Dashboard </strong>in your WordPress admin and click on <strong>Add new post type.</strong></li><li>We now need to name our post type. Here’s what we entered to create our “Houses” post type:</li></ol>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image10-1024x245.jpg\" alt=\"\" class=\"wp-image-512967\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image10-1024x245.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image10-300x72.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image10-768x184.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image10.jpg 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<p>3. Click <strong>Save post type.</strong></p>\n\n\n\n<p> And that’s it. Your houses custom post type is ready. </p>\n\n\n\n<h2> 2. Create your custom fields</h2>\n\n\n\n<p>Now that we have our custom post type we need to add some<a href=\"https://toolset.com/documentation/user-guides/using-custom-fields/\"> custom fields</a>. Our custom fields will give us a template with sections that we’ll want to fill in to describe each house.&nbsp;<br></p>\n\n\n\n<p>For example, we’ll need sections for the number of bathrooms, price and year the property was built.</p>\n\n\n\n<ol><li>On the <strong>Toolset Dashboard, </strong>click on <strong>Create field group </strong>next to the “Houses” custom post type which we created.</li><li>Click on <strong>Create field group </strong>again and <strong>Add New Field </strong>so that we can start adding our custom fields.</li><li>Now we need to decide what type of custom field we want. For example, a custom field for “Build year” will be a number. Below are the options:</li></ol>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image14.png\" alt=\"\" class=\"wp-image-512972\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image14.png 805w, //oceanwp.org/wp-content/uploads/2019/07/image14-300x173.png 300w, //oceanwp.org/wp-content/uploads/2019/07/image14-768x442.png 768w\" sizes=\"(max-width: 805px) 100vw, 805px\" /></figure>\n\n\n\n<p>4. For each field, you will need to set options such as whether it is compulsory to enter information.</p>\n\n\n\n<p>5. Once you have added all of your fields, click <strong>Save Field Group </strong>and each time you edit a “House” post you will see the fields to fill in. </p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image29-1024x576.jpg\" alt=\"\" class=\"wp-image-512973\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image29-1024x576.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image29-300x169.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image29-768x432.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image29.jpg 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<h2>3. Create your custom taxonomies </h2>\n\n\n\n<p><a href=\"https://toolset.com/documentation/user-guides/create-custom-taxonomies/\">Custom taxonomies</a> are a great way to separate our properties so that users can easily find the ones that match their criteria. For example, if they only want to see houses which are for sale rather than to rent.<br></p>\n\n\n\n<p>Below is how to create taxonomies to differentiate between houses which are for sale and houses for rent.</p>\n\n\n\n<ol><li>On the <strong>Toolset Dashboard </strong>click on <strong>Add custom taxonomy.</strong></li><li>Enter the following in the boxes<ol><li>Name plural: Property types</li><li>Name singular: Property feature</li><li>Slug: Property Feature</li></ol></li><li>Choose whether you want the taxonomy to be hierarchical or flat. For the purpose of this one, we will keep it flat.</li><li>Select which post type you want the taxonomy to be associated with &#8211; in this case, it will be “Houses.”</li><li> Click <strong>Save taxonomy</strong> </li></ol>\n\n\n\n<p>We can now see our available taxonomies on the right when we edit or create a “Houses” post type.</p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image6-1024x576.jpg\" alt=\"\" class=\"wp-image-514341\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image6-1024x576.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image6-300x169.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image6-768x432.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image6.jpg 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<h2> 4. Create a template to display the properties </h2>\n\n\n\n<p>We now have the core components we need to show off our properties but an important question remains, how do we actually display them on the front-end?<br></p>\n\n\n\n<p>This is why we need to create a template that we can use to display each one of our houses.<br></p>\n\n\n\n<p>To build our template for single “Houses” we will use Toolset’s drag and drop editor called <a href=\"https://toolset.com/home/layouts/\">Layouts</a>.</p>\n\n\n\n<p>Layouts is based on the <a href=\"https://getbootstrap.com/docs/3.4/\">Bootstrap</a> grid which allows you to organize the structure of your page using rows and columns. </p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image13-1024x576.jpg\" alt=\"\" class=\"wp-image-514342\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image13-1024x576.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image13-300x169.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image13-768x432.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image13.jpg 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<p>To add data to your page you need to add a cell. There are two types of cells which you will want to use:<br></p>\n\n\n\n<ol><li><strong>The visual editor &#8211; </strong>For adding brand new text or inserting <a href=\"https://kinsta.com/blog/wordpress-shortcodes/\">shortcodes</a> for our custom fields and taxonomies. This is the one we would use to insert the “Houses” custom types.</li><li><strong>The post content &#8211; </strong>To add any content that comes from your post body. For example, the description of each house.</li></ol>\n\n\n\n<p>Here’s how I created the custom fields section in the template for the “Houses” posts.<br></p>\n\n\n\n<ol><li>Go to <strong>Toolset Dashboard </strong>and click <strong>Create template </strong>next to the “Houses” custom post type. You will now be taken to the Toolset Layouts drag and drop editor where you can design the structure of your page.</li><li>Select how many columns you want each cell to take up. In my layout, the custom fields I created before will be 9 columns wide.</li></ol>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image1-1024x576.jpg\" alt=\"\" class=\"wp-image-514343\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image1-1024x576.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image1-300x169.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image1-768x432.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image1.jpg 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<p>3. You can now see the list of cell types. Select the <strong>Visual Editor.</strong></p>\n\n\n\n<p>4. Click on <strong>Fields and Views </strong>and scroll down until you find the set of fields you want to add. Mine is called <strong>Property details &#8211; House.</strong></p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image28-1024x576.jpg\" alt=\"\" class=\"wp-image-514345\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image28-1024x576.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image28-300x169.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image28-768x432.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image28.jpg 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<p><strong>5. </strong>Click <strong>Insert Shortcode</strong></p>\n\n\n\n<p>6. We can now see the shortcodes in our editor cell. Now when a user clicks on a house to view they will see each of the information for each of our custom fields.</p>\n\n\n\n<p>7. Click <strong>Apply </strong>and our cell is ready.<br></p>\n\n\n\n<p>I added a few other cells using similar steps as above. Here’s how my layout looks on the front-end. The red box is the cell with the custom fields which we created above.<br></p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image23-1024x576.jpg\" alt=\"\" class=\"wp-image-514346\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image23-1024x576.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image23-300x169.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image23-768x432.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image23.jpg 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<h2> 5. Create a slider to feature your properties </h2>\n\n\n\n<p>A slider is the best way to showcase your properties by displaying multiple images of each one.<br></p>\n\n\n\n<p>The best thing about using Toolset Real Estate is that you can easily create complex sliders with transitions without any complex PHP coding.<br></p>\n\n\n\n<p>Below I’ll show you how:<br></p>\n\n\n\n<ol><li>Go to <strong>Toolset -&gt; Views </strong>and click <strong>Add New.</strong></li><li>Select <strong>Display the results as a slider </strong>and give it a name.</li></ol>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image17.png\" alt=\"\" class=\"wp-image-514347\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image17.png 595w, //oceanwp.org/wp-content/uploads/2019/07/image17-300x257.png 300w\" sizes=\"(max-width: 595px) 100vw, 595px\" /></figure>\n\n\n\n<p>3. In the <strong>Query section </strong>choose what content your slider will display, how many posts it will display and if you want to add any query filters so that only specific houses that match your criteria are displayed. </p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image15-1024x476.jpg\" alt=\"\" class=\"wp-image-514348\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image15-1024x476.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image15-300x139.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image15-768x357.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image15.jpg 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<p>4. Now we can design the individual slides. Head to <strong>Loop editor </strong>where you can add the fields that you want to display. Click <strong>Fields and Views </strong>and you can decide which ones you want to add.<br>5. The final stage of the design is the transition between each slide. For this slider I have selected <strong>Pagination enabled with automatic AJAX transition </strong>but there are also other options.\n\n</p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image24-1024x294.jpg\" alt=\"\" class=\"wp-image-514349\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image24-1024x294.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image24-300x86.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image24-768x221.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image24.jpg 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<p>6. Finally, we need to add the slider. Head to wherever you want the slider to appear, click the <strong>Fields and Views </strong>button and select your slider.<br></p>\n\n\n\n<p>Here is how my slider looks on the front-end:<br></p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image3-1024x342.jpg\" alt=\"\" class=\"wp-image-514352\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image3-1024x342.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image3-300x100.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image3-768x257.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image3.jpg 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<h2>6. Create a post-relationship to connect your houses with your agents</h2>\n\n\n\n<p>Post relationships are an important yet underrated part of any website. With post relationships, you can connect different types of content with each other.</p>\n\n\n\n<p>Doing so provides a number of advantages to you when it comes to building and running your website.&nbsp;</p>\n\n\n\n<p>To find out more about how they help you check out our <a href=\"https://oceanwp.org/blog/toolsets-post-relationships-oceanwp-will-help-build-great-e-commerce-site/\">guide to creating post relationships using Toolset and OceanWP</a>.</p>\n\n\n\n<p>On our real estate website, we have houses and estate agents. Let’s create a post relationship between them.</p>\n\n\n\n<h3>Create the post relationship</h3>\n\n\n\n<ol><li>Go to <strong>Toolset -&gt; Relationships </strong>and click <strong>Add New </strong>at the top.</li><li>The Toolset <a href=\"https://www.youtube.com/watch?v=JqVyWEqyMg8\">relationships wizard</a> opens up. For our agents and houses we want a “one to many relationship” as one agent will be in charge of multiple houses.</li><li>Select which post types will form the relationship. Below is what I chose:</li></ol>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image21-1024x576.jpg\" alt=\"\" class=\"wp-image-514361\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image21-1024x576.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image21-300x169.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image21-768x432.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image21.jpg 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<p>\n\n4. Select if you want to limit the number of posts you can assign. For example, I might want each agent to only have a maximum of 20 houses assigned to them.\n\n</p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image9-1-1024x418.jpg\" alt=\"\" class=\"wp-image-514362\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image9-1-1024x418.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image9-1-300x122.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image9-1-768x314.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image9-1.jpg 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<p>5. Name your relationship.</p>\n\n\n\n<p>6. Review your relationships and click <strong>Finish.</strong></p>\n\n\n\n<h3>Assign houses to an estate agent&nbsp;</h3>\n\n\n\n<p>Now we can start creating connections between our houses and estate agents.&nbsp;</p>\n\n\n\n<ol><li>Head to the houses post type which you want to edit.</li></ol>\n\n\n\n<p>2. A new section has appeared called <strong>agent_house. </strong>Click <strong>Connect existing agent </strong>and you can select from one of the agents which we created. </p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image8-1024x576.jpg\" alt=\"\" class=\"wp-image-514363\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image8-1024x576.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image8-300x169.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image8-768x432.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image8.jpg 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<p><strong>Side note: </strong>We created an “Agents” custom post type, fields and taxonomies just like we did for the “Houses” content which we demonstrated at the top of this article. To see how our<strong> “</strong>Agents” content looks download a free <a href=\"https://discover-wp.com/site-types/bootstrap-estate-layouts/\">test real estate website</a> to see all of our content.<br></p>\n\n\n\n<p>3. Click <strong>Update </strong>to save your post.<br></p>\n\n\n\n<h3>Display your post-relationship</h3>\n\n\n\n<p>Now we need to make sure that when a user clicks on a house they can see the estate agent that is connected to it.<br></p>\n\n\n\n<p>We can go back to the template we’d previously created for our houses.<br></p>\n\n\n\n<ol><li>Add a cell to display the connected estate agent.</li></ol>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image25-1024x968.jpg\" alt=\"\" class=\"wp-image-514365\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image25-1024x968.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image25-300x284.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image25-768x726.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image25.jpg 1619w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<p> 2.&nbsp; Search for the post relationship you created and click <strong>Insert shortcode.</strong></p>\n\n\n\n<h2>7. How to add an advanced search for users to find the best property for them</h2>\n\n\n\n<p>An advanced custom search is the best way for your users to find exactly what they are looking for. With multiple filters, they will be able to select the best house based on their personal requirements.<br></p>\n\n\n\n<p>Below we’ll show you how we created a custom search and displayed it on one of our pages.</p>\n\n\n\n<h3>Creating the search</h3>\n\n\n\n<ol><li>Go to <strong>Toolset -&gt; Layouts </strong>and click <strong>Add New.</strong></li><li>Click to create a cell and add the cell called <strong>View content lists, custom searches, custom sliders.</strong></li><li>Select the <strong>Display the results using a custom search </strong>option and click <strong>Create view</strong>.</li><li>Under <strong>Content selection </strong>choose the post type which you want to search. I selected my “Houses” custom post type.</li><li>Under <strong>Custom search settings </strong>decide how you want to update results &#8211; live AJAX updates or a page refresh.</li><li> Under <strong>Search and pagination </strong>pick the filters you want users to be able to adjust. Click on <strong>New filter </strong>and select the ones you want to add.   </li></ol>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image27-1024x365.jpg\" alt=\"\" class=\"wp-image-514366\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image27-1024x365.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image27-300x107.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image27-768x274.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image27.jpg 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<p>7. You can also add other options such as <strong>Submit, Reset </strong>and <strong>Spinner </strong>(to display a graphic when it’s loading)<strong> buttons </strong>for your search bar.</p>\n\n\n\n<p>8. Under the <strong>CSS editor </strong>and <strong>JS editor, </strong>you can add code to style the search. </p>\n\n\n\n<h3>\n\nDesigning how the search results look\n\n</h3>\n\n\n\n<p>Now that our search is ready we need to think about how the results will look.</p>\n\n\n\n<ol><li>Under the <strong>Loop Editor </strong>click on <strong>Loop Wizard </strong>to start editing.</li></ol>\n\n\n\n<p>2. Choose how you want to display your results. I selected the <strong>Bootstrap grid.</strong></p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image19.jpg\" alt=\"\" class=\"wp-image-514367\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image19.jpg 1002w, //oceanwp.org/wp-content/uploads/2019/07/image19-300x203.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image19-768x520.jpg 768w\" sizes=\"(max-width: 1002px) 100vw, 1002px\" /></figure>\n\n\n\n<p>3. Click <strong>Finish </strong>and you should now see your fields in the <strong>Loop Editor.</strong></p>\n\n\n\n<p>4. Click <strong>Save View </strong>at the bottom of the page.</p>\n\n\n\n<p>5. Click <strong>Save </strong>on your Layout and it is now ready to be displayed on the front-end.<br></p>\n\n\n\n<h3>Displaying your custom search</h3>\n\n\n\n<ol><li>Head to the page where you want your search to appear and select the <strong>Fields and Views </strong>button.</li><li>Select the View for the search you have just created.</li><li>Choose whether you want to include just the search form or the search results as well. As you can see below, I’ve chosen to put them on separate pages.</li></ol>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image4-1-1024x301.jpg\" alt=\"\" class=\"wp-image-514369\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image4-1-1024x301.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image4-1-300x88.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image4-1-768x226.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image4-1.jpg 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<p>4. Click save and you can now see how it all looks on the front end.</p>\n\n\n\n<p>Here’s how the custom search on the <a href=\"https://discover-wp.com/site-types/bootstrap-estate-layouts/\">real estate test website</a> looks. </p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image20-1024x829.jpg\" alt=\"\" class=\"wp-image-514370\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image20-1024x829.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image20-300x243.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image20-768x622.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image20.jpg 1628w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<h2>8. Display maps to show the locations of properties</h2>\n\n\n\n<p>Maps are a great way of helping users understand immediately the exact location of a property.&nbsp;<br></p>\n\n\n\n<p>Below we’ll show you how to add a map to display a house’s location.<br></p>\n\n\n\n<h3>Create the map</h3>\n\n\n\n<ol><li>Head to the page or template where you want to display the map and click <strong>Fields and Views.</strong></li><li>Under <strong>Toolset Maps </strong>click on <strong>Map.</strong></li></ol>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image12.png\" alt=\"\" class=\"wp-image-514371\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image12.png 948w, //oceanwp.org/wp-content/uploads/2019/07/image12-300x200.png 300w, //oceanwp.org/wp-content/uploads/2019/07/image12-768x512.png 768w\" sizes=\"(max-width: 948px) 100vw, 948px\" /></figure>\n\n\n\n<p>3. Click on <strong>Map zoom and center </strong>and click <strong>Set zoom center and center manually </strong>to choose where the map focuses on.</p>\n\n\n\n<p>4. Enter the coordinates for your location.</p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image5-1024x406.jpg\" alt=\"\" class=\"wp-image-514372\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image5-1024x406.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image5-300x119.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image5-768x305.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image5.jpg 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<p>4. Click <strong>Insert shortcode</strong><br></p>\n\n\n\n<p><strong>5. </strong>Check that the <strong>map_id </strong>is the same for both the marker and the map so that they both show up.<br></p>\n\n\n\n<p>Your map should be ready now to view on the front-end. Here is how my map for individual properties looks.</p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image30-1024x773.jpg\" alt=\"\" class=\"wp-image-514373\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image30-1024x773.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image30-300x226.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image30-768x580.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image30.jpg 1879w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<p>There are many other things you can do to customize your maps such as custom styling, street view and distance filters. Check out our <a href=\"https://toolset.com/documentation/user-guides/display-on-google-maps/\">guide to displaying WordPress content on maps</a> to see what you can achieve.<br></p>\n\n\n\n<h2>9. Build a front-end form for users to submit their own content</h2>\n\n\n\n<p>Finally, we’ll want users to provide their own listings for us to advertise on our real estate website. One of the easiest ways to do this is by filling out a form on the front-end with all of the fields you’ll want them to include.<br></p>\n\n\n\n<p>Creating the form couldn’t be simpler thanks to Toolset’s <a href=\"https://toolset.com/2019/02/forms-2-3-and-views-2-7-3/\">drag and drop editor</a>. Below we show you how to create it.<br></p>\n\n\n\n<ol><li>Go to <strong>Toolset -&gt; Post Forms </strong>and click <strong>Add New.</strong></li><li>Click <strong>Continue </strong>in the Forms wizard and enter the name for your form.</li><li>Edit the settings for your form including:<ol><li>The post type they will add submissions to</li><li>The status of the post once it’s submitted</li><li>What users see after they submit the form (you can also add a message as I have done below)</li></ol></li></ol>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image26-1024x600.jpg\" alt=\"\" class=\"wp-image-514375\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image26-1024x600.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image26-300x176.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image26-768x450.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image26.jpg 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<p> 4. Now you reach the drag and drop editor where you can decide what fields go and where. Here you can also use the <strong>CSS Editor </strong>and <strong>JS Editor </strong>fields to style your form. There are also a number of extra elements that you can add. </p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image16-1024x600.jpg\" alt=\"\" class=\"wp-image-514376\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image16-1024x600.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image16-300x176.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image16-768x450.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image16.jpg 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<p> 5. On the next page, you can add any email notifications that you want users or editors to receive at any stage. Below I added an email to send to users when their listing goes live. </p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image11-1024x600.jpg\" alt=\"\" class=\"wp-image-514377\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image11-1024x600.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image11-300x176.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image11-768x450.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image11.jpg 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<p>6. Click <strong>Finish </strong>and your form is now ready to be displayed.&nbsp;</p>\n\n\n\n<p>7. Just like with our maps, all you need to do to display the form is select <strong>Fields and Views </strong>and find the form you just created to insert the shortcode.<br></p>\n\n\n\n<p>Here is how our real estate form looks on the front-end.<br></p>\n\n\n\n<figure class=\"wp-block-image\"><img src=\"https://oceanwp.org/wp-content/uploads/2019/07/image22-1024x576.jpg\" alt=\"\" class=\"wp-image-514378\" srcset=\"//oceanwp.org/wp-content/uploads/2019/07/image22-1024x576.jpg 1024w, //oceanwp.org/wp-content/uploads/2019/07/image22-300x169.jpg 300w, //oceanwp.org/wp-content/uploads/2019/07/image22-768x432.jpg 768w, //oceanwp.org/wp-content/uploads/2019/07/image22.jpg 1999w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" /></figure>\n\n\n\n<h2>Try out Toolset Real Estate with OceanWP for yourself</h2>\n\n\n\n<p>Now that you have the nine key steps you can follow to build a real estate website it’s time to try it out for yourself.<br></p>\n\n\n\n<p>Don’t forget that the best way to practice is by downloading your free real estate test website with all of the features built in to see how it works. 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